Water enhancers provide flavor to water as well as extra dietary advantages. They may be available in powdered or liquid forms. Manufacturers have launched sugar-free water enhancers to target health-conscious people and those suffering from diabetes. Moreover, they are available in different flavors such as lime, mango, blueberry, and strawberry, among others.
MARKET SCOPE
The "Global Water Enhancers Market Analysis to 2028" is a specialized and in-depth study of the food and beverage industry with a special focus on the global market trend analysis. The report aims to provide an overview of the water enhancers market with detailed market segmentation by product type, category, distribution channel, and geography. The report provides key statistics on the market status of the leading water enhancers market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
- On the basis of product type, the market is segmented into powder and liquid.
- On the basis of category, the market is segmented into sugar-free and conventional.
- On the basis of distribution channel, the market is segmented into supermarkets & hypermarkets, convenience stores, online retial, and others.
MARKET DYNAMICS
Drivers:
- Rising demand for refreshing beverages is primarily driving the demand for water enhancers market
- Moreover, water enhancers are becoming increasingly popular amongst the people due to their increased use in a variety of beverages, including sports drinks, flavoured water, energy drinks, and sparkling water among others.
- Moreover, rising demand for on-the-go food and beverage products is also driving the growth of water enhancers market over the forecast period.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2019 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The water enhancers market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the water enhancers market in these regions.
IMPACT OF COVID-19 ON WATER ENHANCERS MARKET
COVID-19 first began in Wuhan (China) during December 2019 and since then it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, the UK, Turkey, Italy, and Spain are some of the worst affected countries in terms confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. Shutdown of various plants and factories has affected the global supply chains and negatively impacted the manufacturing, delivery schedules, and sales of products in global market. Few companies have already announced possible delays in product deliveries and slump in future sales of their products.
MARKET PLAYERS
The report covers key developments in the water enhancers market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the marketwere acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from Water enhancers market are anticipated to lucrative growth opportunities in the future with the rising demand for water enhancers in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the water enhancers market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- Arizona Beverages
- Cott Beverages
- Craft Foods
- Dyla LLC
- The Kraft Heinz Company
- Nestle SA
- Orange Crush Company
- Pepper Snapple Group
- GNC Holdings Inc.
- Keurig Dr Pepper Inc.
- The Coca-Cola Company
- PepsiCo
- Jel Sert
- Vitamin Squeeze
- Wisdom Natural Brands
- True Citrus
- Icee Zero
- Brite Idea Foods, LLC
- Crystal Light
- Drip Drop Hydration, Inc.
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.