MARKET INTRODUCTION
Twizzlers are basically known as sweet candies that come under the confectionary segment. Twizzlers' ingredients mostly consist of corn syrup, sugar, cornstarch, wheat flour, smaller amounts of palm oil, salt, artificial flavor, glycerin, citric acid, potassium sorbate, Red 40, different fruit flavors, and soy lecithin. Because Twizzlers ingredients do not include extracts of the licorice plant (except for black licorice flavor Twizzlers), they are mainly referred to as licorice-type candy. 70% of the annual production of Twizzlers is strawberry, which is the favorite Twizzlers flavor. Twizzlers are quite popular in North American and European countries.
MARKET DYNAMICS
The twizzler market has witnessed significant growth owing to factors such as wider availability of product varieties with different fruit flavors, including cherry, strawberry, chocolate, lime, watermelon, raspberry, and others. Increasing demand for more confectionary food items among consumers and product innovation brought by the market player are influencing the market growth for twizzlers. Also, the rise in demand for sugar-free confectionery is aging, contributing to market growth. However, growing consumer awareness towards avoiding high-calorie, high-sugar products, along with worry towards tooth decay, may hamper the growth of the twizzler market. Nevertheless, growing demand for twizzlers from the Asia-Pacific region may open up new opportunities for the market players to invest in this market.
MARKET SCOPE
The "Global Twizzler Market Analysis to 2028" is a specialized and in-depth study of the food and beverages industry with a special focus on the global market trend analysis. The report aims to provide an overview of the twizzler market with detailed market segmentation by product type, category, distribution channel, and geography. The global twizzler market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading twizzler market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The global twizzler market is segmented on the basis of product type, category, and distribution channel. On the basis of product type, the twizzler market is segmented into cherry, strawberry, chocolate, lime, watermelon, raspberry, and others. The twizzler market on the basis of the category is classified into sugar-free and conventional. On the basis of distribution channel, global twizzler market is bifurcated into supermarkets & hypermarkets, convenience stores, online stores, and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global twizzler market based on various segments. It also provides market size and forecast estimates from the year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The twizzler market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the twizzler market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the twizzler market in these regions.
MARKET PLAYERS
The reports cover various key developments in the global twizzler market. Various companies are focusing growth strategies such as product launches, product approvals and others such as patents and events. Some of the growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from twizzler market are anticipated to lucrative growth opportunities in the future with the rising demand for twizzler in the global market. Below mentioned is the list of few companies engaged in the twizzler market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the twizzler market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- American Fizz (UK) Ltd.
- Candy Hero Ltd
- CANDYWAREHOUSE.COM, INC.
- ikiosk
- Kracie
- Red Vines
- The Hershey Company
- Y and S Candies, Inc.
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.