Touchscreen refers to an input device that can also be a display screen and is highly sensitive to touch. There are two types of touchscreens namely, resistive touch screen panel which stimulate with the change in electric current whereas, capacitive touch screen panel stimulates when a charge is drawn to the point of contact. Touchscreen controllers measure the inputs sent by circuits located in resistive or capacitive panels and further processes the information to deliver the response.
MARKET SCOPE
The "Global Touchscreen Controller Market Analysis to 2028" is a specialized and in-depth study with a special focus on the global market trend analysis. The report aims to provide an overview of the touchscreen controller market with detailed market segmentation by technology, interface, touch types, application, and geography. The report provides key statistics on the market status of the leading touchscreen controller market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
? Based on technology, the global touchscreen controller market is segmented into resistive touchscreen controller and capacitive touchscreen controller.
? On the basis of interface, the market is segmented into inter-integrated circuit, serial peripheral interface, universal serial bus, universal asynchronous receiver / transmitter (UART), and human interface device over universal serial bus.
? Based on touch types, the market is segmented into single-touch and multiple-touch.
? Based on application, the market is segmented into consumer electronics, commercial, industrial, and other.
MARKET DYNAMICS
Drivers:
? Increase in use of touchscreen in automobiles, consumer electronics applications such as smartphones, tablets, laptops, wearable devices, and others fuel the market growth. Resistive controllers, though having lost their popularity to a lot of extent are overtaken by capacitive controllers that are highly responsive and provide a real-time feel while minimizing power consumption.
? The growth in innovation and increase in demand for advanced touchscreens propels the market for huge development.
? Growing increasing installation of touch-based ATMs and Kiosk systems and the growing demand for infotainment systems in vehicles is expected to drive this market. touchscreen controller as growing number of kiosk installations in retail and banking sector, as well as growing trends of IoT globally, among others.
Restraints:
? Low refresh rate may hinder the growth of the touchscreen controller market.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2019 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The touchscreen controller market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the touchscreen controller market in these regions.
IMPACT OF COVID-19 ON TOUCHSCREEN CONTROLLER MARKET
COVID-19 first began in Wuhan (China) during December 2019 and since then it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, the UK, Turkey, Italy, and Spain are some of the worst affected countries in terms confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. Shutdown of various plants and factories has affected the global supply chains and negatively impacted the manufacturing, delivery schedules, and sales of products in global market. Few companies have already announced possible delays in product deliveries and slump in future sales of their products. In addition to this, the global travel bans imposed by countries in Europe, Asia-Pacific, and North America are affecting the business collaborations and partnerships opportunities.
MARKET PLAYERS
The report covers key developments in the touchscreen controller market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market players from touchscreen controller market are anticipated to lucrative growth opportunities in the future with the rising demand in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the touchscreen controller market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
? A D METRO INC.
? Analog Devices Inc.
? Cypress Semiconductor Corporation
? Elan Microelectronics Corporation
? Honeywell International Inc
? MELFAS Co. Ltd.
? Microchip Technology Inc.
? ROHM SEMICONDUCTOR
? STMicroelectronics
? Synaptics