Telecom analytics involves sophisticated business intelligence technologies that are hustled to complete the complex necessities of telecom organizations. These incorporate an increase in sales, dropping churn and fraud, improvement in risk management, and weakening operational costs. Moreover, telecommunication analytics empowers the auto-suggestions and trend analysis for resolving the regularly arising complaints related to previously stored data and their solution, which drives the market growth.
MARKET SCOPE
The "Global Telecom Analytics Market Analysis to 2028" is a specialized and in-depth study with a special focus on the global market trend analysis. The report aims to provide an overview of the telecom analytics market with detailed market segmentation by type, application, organization size, deployment model, and geography. The report provides key statistics on the market status of the leading telecom analytics market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
? Based on type, the global telecom analytics market is segmented into software and services.
? On the basis of application, the market is segmented into customer management, sales and marketing management, risk and compliance management, network management, workforce management, and others.
? Based on organization size, the market is segmented into small and medium-sized enterprises and large enterprises.
? Based on deployment model, the market is segmented into cloud and on-premises.
MARKET DYNAMICS
Drivers:
? Increasing demand for effective revenue management, growing need for churn prevention, rising attacks, and suspicious activities are some of the important factors driving the growth of the telecom analytics market.
? The growing use of descriptive and diagnostic analytics to enhance business functions is anticipated to boost the telecom analytics market growth.
Restraints:
? The lack of awareness about telecom analytics is one of the major factors restraining the growth of the telecom analytics market.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2019 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The telecom analytics market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the telecom analytics market in these regions.
IMPACT OF COVID-19 ON TELECOM ANALYTICS MARKET
COVID-19 first began in Wuhan (China) during December 2019 and since then it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, the UK, Turkey, Italy, and Spain are some of the worst affected countries in terms confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. Shutdown of various plants and factories has affected the global supply chains and negatively impacted the manufacturing, delivery schedules, and sales of products in global market. Few companies have already announced possible delays in product deliveries and slump in future sales of their products. In addition to this, the global travel bans imposed by countries in Europe, Asia-Pacific, and North America are affecting the business collaborations and partnerships opportunities.
MARKET PLAYERS
The report covers key developments in the telecom analytics market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market players from telecom analytics market are anticipated to lucrative growth opportunities in the future with the rising demand in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the telecom analytics market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
? Adobe
? Cisco
? IBM
? Micro Focus
? Oracle
? SAP SE
? SAS Institute Inc.
? TABLEAU SOFTWARE, LLC, A SALESFORCE COMPANY.
? Teradata
? TIBCO Software Inc.