Women's lingerie has evolved to include functional characteristics such as comfort, shape, fit, and support, particularly in bras. Many worldwide lingerie manufacturers are diversifying their product portfolios, focusing on crucial categories such as sports. Women's participation in athletic activities has increased the adoption of sports in recent years. The sports market, particularly in industrialised nations, has a huge number of players and a well-established distribution network. Furthermore, demand for sports bras has increased in emerging countries, where both the population and the economy are growing.
MARKET DYNAMICS
An increase in women's participation in recreational and athletic activities is driving the worldwide sports bras market. Sports bras have a lot of benefits, especially for ladies who have trouble wearing regular bras. Sports bras are made of breathable fabrics and mesh fabrics, and they come with a variety of trims to add flair to the garment. To accomplish moisture wicking qualities, they are made with high-end textiles. While the wearer is engaged in sporting activities, sports bras reduce movement and avoid injury. As a result, demand for sports bras is predicted to increase steadily over the projection period.
MARKET SCOPE
The "Global Sports Bras Market Analysis to 2028" is a specialized and in-depth study of the consumer goods industry with a particular focus on the global market trend analysis. The report aims to provide an overview of the sports bras market with detailed market segmentation by padding, fabric and distribution channel. The global sports bras market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading sports bras market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The sports bras market is segmented into padding, fabric, and distribution channel. By padding, the sports bras market is bifurcated into padded and non- padded. By fabric, the sports bras market is bifurcated into cotton, synthetic and others. By distribution channel, the sports bras market is bifurcated into supermarkets & hypermarkets, specialty stores, online retail, and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry, including both qualitative and quantitative information. It provides an overview and forecast of the sports bras market based on various segments. It also provides market size and forecast estimates from the year 2018 to 2028 concerning five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South America. The sports bras market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally, along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the sports bras market from both demand and supply side. Further, it evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities, and future trends. The report also provides exhaustive PEST analysis for all five regions, namely; North America, Europe, APAC, MEA, and South America, after evaluating political, economic, social, and technological factors affecting the sports bras market in these regions.
MARKET PLAYERS
The report covers vital developments in the sports bras market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals, and others, such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions and partnerships & collaborations. These activities have paved the way for the expansion of business and customer base of market players. The market players from the sports bras market are anticipated to lucrative growth opportunities in the future with the rising demand for sports bras in the global market. Below mentioned is the list of few companies engaged in the sports bras market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the sports bras market. Besides, the report focuses on leading industry players with information such as company profiles, products, and services offered, financial information of the last three years, the critical development in the past five years.
- Adidas
- Nordstorm Inc.
- Jockey International, Inc.
- Gap Inc.
- Puma SE
- Under Armour Inc.
- HanesBrand Inc.
- New Balance
- Lululemon Athletica
- Nike, Inc.