Social commerce is a part of e-commerce, and refers to buying & selling activities that take place specifically on social media platforms. Social commerce includes local as well as worldwide marketplaces that comprise small & large businesses selling their products to various social media followers and individual buyers.
MARKET DYNAMICS
Rapid growth in social media and e-commerce expected to drive the global social commerce market. Moreover, growing adoption of social media advertising is anticipated to boost the demand for social commerce market.
MARKET SCOPE
The Global Social Commerce Market Analysis to 2028 is a specialized and in-depth study of the social commerce market with a special focus on the global market trend analysis. The report aims to provide an overview of social commerce market with detailed market segmentation by business model, device type, end user. The global social commerce market expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading social commerce market player and offers key trends and opportunities in the social commerce market.
MARKET SEGMENTATION
The global social commerce market is segmented on the basis of business model, device type, end user. On the basis of business model, market is segmented as B2B, B2C, C2C. On the basis of device type, market is segmented as smartphone, laptop, tablets. On the basis of end user, market is segmented as individual, commercial
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global social commerce market based on various segments. It also provides market size and forecast estimates from year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The social commerce market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting social commerce market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the social commerce market in these regions.
MARKET PLAYERS
The reports cover key developments in the social commerce market organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market players from social commerce market are anticipated to lucrative growth opportunities in the future with the rising demand for social commerce market. Below mentioned is the list of few companies engaged in the social commerce market.
The report also includes the profiles of key social commerce market companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of last 3 years, key development in past five years.
- Etsy, Inc.
- PayPal Payments Private Limited
- Poshmark, Inc.
- Reddit Inc.
- SINA Corp.
- Taobao (Alibaba.com)
- Twitter, Inc.
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.