Ready-to-drink protein shakes are protein drinks that do not require mixing or blending. These products are packaged in bottles, cans, and cartons. While the most of these provide a large quantity of protein, the fat and carbohydrate level varies significantly.
MARKET DYNAMICS
The rising popularity of ready-to-drink (RTD) protein shakes, especially among fitness enthusiasts and millennials, has also been driving the market. Further, the majority of millennials use ready-to-drink protein shakes to manage stress, weight, and tiredness. It has been observed that their excessive use of digital technologies is motivating people to take care of their eye health. Consumers are increasingly choosing protein drinks over milkshakes due to rising lactose intolerance. For instance, Nature's Best's isopure zero carb protein drink is a popular health beverage. However, the easy availability of cheaper competitors and the high cost of ready-to-drink (RTD) protein shakes are expected to act as a restraint on the market's expansion.
MARKET SCOPE
The "Global RTD Protein Shakes Market Analysis to 2027" is a specialized and in-depth study of the food and beverages industry with a special focus on the global market trend analysis. The report aims to provide an overview of the RTD protein shakes market with detailed market segmentation by packaging type, distribution channel, and geography. The global RTD protein shakes market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading RTD protein shakes market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The global RTD protein shakes market is segmented on the basis of packaging type and distribution channel. On the basis of packaging type the global RTD protein shakes market is segmented into bottles, cans, pouches, and others. Based on distribution channel the global RTD protein shakes market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global RTD protein shakes market based on various segments. It also provides market size and forecast estimates from the year 2018 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The RTD protein shakes market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the RTD protein shakes market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the RTD protein shakes market in these regions.
MARKET PLAYERS
The reports cover key developments in the RTD protein shakes market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from RTD protein shakes market are anticipated to lucrative growth opportunities in the future with the rising demand for RTD protein shakes in the global market. Below mentioned is the list of few companies engaged in the RTD protein shakes market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the RTD protein shakes market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- Abbott
- General Nutrition Centers, Inc.
- Amway India Enterprises Pvt. Ltd.
- MusclePharm
- Vitaco
- GlaxoSmithKline plc
- Unilever
- Halen Brands
- Makers Nutrition, LLC
- NOW Foods
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.