MARKET INTRODUCTION

Ready to drink or RTD are packed beverages that are sold in a prepared form and are ready for consumption. Some of the ready to drink products available in the market are iced tea, alcopops, fruit juices, coffees, and soft drinks. The ready to drinks are gaining popularity are they are easily available in the market. Consumers, particularly millennials, are more health-conscious, and they are willing to try new, healthier alternatives to traditional soft drinks. Therefore, the ready to drink producers are introducing healthy ready to drink product options to attract health-conscious consumers.

MARKET DYNAMICS

Rapidly changing lifestyles and increasing disposable income are some of the major factors fueling the demand for ready to drink products globally. Additionally, emerging economies such as India, China, and Singapore, among others, are some of the major markets for ready to drink variants. With the growing consumer awareness and their rising interest in a healthy lifestyle, the demand for healthy ready to drink is increasing over the past few years. However, intense competition and the availability of similar products at lower cost are projected to hamper the market growth over the forecast period.

MARKET SCOPE

The "Global Ready to Drink Market Analysis to 2028" is a specialized and in-depth study of the food and beverage industry with a special focus on the global market trend analysis. The report aims to provide an overview of the ready to drink market with detailed market segmentation by type, packaging and geography. The global ready to drink market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading ready to drink market players and offers key trends and opportunities in the market.

MARKET SEGMENTATION

The global ready to drink market is segmented on the basis of type and packaging. On the basis of type, the ready to drink market is segmented into aerated drinks, juices, flavored milk, tea, coffee, flavored & fortified water and others. Similarly, on the basis of packaging the ready to drink market is bifurcated into glass bottle, canned, pet bottle, cartons, and others.

REGIONAL FRAMEWORK

The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global ready to drink market based on various segments. It also provides market size and forecast estimates from the year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The ready to drink market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.

The report analyzes factors affecting the ready to drink market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the ready to drink market in these regions.

MARKET PLAYERS

The reports cover key developments in the ready to drink market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from ready to drink market are anticipated to lucrative growth opportunities in the future with the rising demand for Ready to drink in the global market. Below mentioned is the list of few companies engaged in the Ready to drink market.

The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the ready to drink market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.

- Abbott
- Danone S.A.
- H.J. Heinz Company Brands LLC
- Keurig Dr Pepper, Inc.
- Lotte Co., Ltd.
- Nestlé S.A.
- Ocean Spray
- PepsiCo Inc.
- RED BULL
- The Coca-Cola Company



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