Publishing means an occupation of writing and issuing books, journals, magazines or any other material with the purpose of sale. To write the content on any topic in any area and getting it published. Major driver for the market is with the increase in number of readers as per there area of interest, demand for authors and publishers is increasing. Added to it, number of e-readers is also rising because it is easy to carry and of reasonable price.
MARKET SCOPE
The "Global Publishing Market Analysis to 2028" is a specialized and in-depth study with a special focus on the global market trend analysis. The report aims to provide an overview of the publishing market with detailed market segmentation by type, platform, vertical, and geography. The report provides key statistics on the market status of the leading publishing market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
? Based on type, the global publishing market is segmented into newspaper, journals, catalogues, magazine, and e-books and audio books.
? On the basis of platform, the market is segmented into digital and paper.
? Based on vertical, the market is segmented into education, travel & tourism, government, industries, music and art, and others.
MARKET DYNAMICS
Drivers:
? With increasing reading options, authors of e-books can rule the market because it will save their cost for get it approved and published.
? Also, for readers it will be time saving plus at the time of purchasing payment methods are easy, which will give more create opportunities for the market.
Restraints:
? Factors restraining market was in traditional method, getting publish any material was a lengthy process because of rejections from both publishers and agents.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2019 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The publishing market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the publishing market in these regions.
IMPACT OF COVID-19 ON PUBLISHING MARKET
COVID-19 first began in Wuhan (China) during December 2019 and since then it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, the UK, Turkey, Italy, and Spain are some of the worst affected countries in terms confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. Shutdown of various plants and factories has affected the global supply chains and negatively impacted the manufacturing, delivery schedules, and sales of products in global market. Few companies have already announced possible delays in product deliveries and slump in future sales of their products. In addition to this, the global travel bans imposed by countries in Europe, Asia-Pacific, and North America are affecting the business collaborations and partnerships opportunities.
MARKET PLAYERS
The report covers key developments in the publishing market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market players from publishing market are anticipated to lucrative growth opportunities in the future with the rising demand in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the publishing market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
? Forbes Media LLC
? Gannett Co., Inc.
? Holtzbrinck Publishing Group
? JPIMedia Ltd
? Lagard
? Lee Enterprises
? News Corporation
? Pearson plc
? Penguin Random House LLC
? The New York Times Company