Protein bars are a convenient and faster way to get more protein and are known to increase the muscle mass of the body. These products also help in increasing the rate of protein synthesis and assist in maintaining body fat. These bars are high in protein; hence, they are used by athletes, sportspersons, or individuals who undergo strenuous exercise.
MARKET DYNAMICS
The protein bar market is estimated to grow during the forecast period owing to increasing health consciousness and an increasing number of fitness centers and health clubs. However, the high price of protein bars is expected to limit the growth of the protein bar market. On the other hand, a growing demand for protein bars for women is likely to showcase growth opportunities for the protein bar market during the forecast period.
MARKET SCOPE
The "Global Protein Bar Market Analysis to 2028" is a specialized and in-depth study of the food and beverages industry with a special focus on the global market trend analysis. The report aims to provide an overview of protein bar market with detailed market segmentation by protein source, product type, distribution channel, and geography. The global protein bar market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading protein bar market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The global protein bar market is segmented on the basis of protein source, product type and distribution channel. Based on protein source, the market is segmented as animal based and plant based. On the basis of product type, the market is segmented as, energy bars, meal replacement bars, snack bars, and other types. On the basis of distribution channel the market is categorized as convenience stores, online stores, specialist retailers, supermarkets/hypermarkets, and other distribution channels.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global protein bar market based on various segments. It also provides market size and forecast estimates from year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The protein bar market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting protein bar market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South & Central America after evaluating political, economic, social and technological factors effecting the protein bar market in these regions.
MARKET PLAYERS
The reports cover key developments in the protein bar market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market payers from protein bar market are anticipated to lucrative growth opportunities in the future with the rising demand for protein bar market in the global market. Below mentioned is the list of few companies engaged in the protein bar market.
The report also includes the profiles of protein bar market companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of last 3 years, key development in past five years.
- Atkins Nutritionals, Inc.
- Caveman
- Clif Bar & Company
- General Mills, Inc.
- Kellogg Co.
- Natural Balance Foods
- Naturell India Pvt. Ltd.
- PREMIER PROTEIN
- QuestNutrition
- THE WHITEWAVE FOODS COMPANY