MARKET ANALYSIS
A kind of self-adhesive label made from paper, cloth, plastic, film, and other materials is called pressure sensitive label. It can be used on the surface without external agents such as solvents, heat, or water. It is made of duct tape, masking tape, labels, and stickers. Pressure sensitive labels aid in conveying product information through visuals or written words.
GROWTH DRIVER AND CHALLENGES
The use in the beverage industry has aided the market growth pressure sensitive labels. Pressure sensitive labels are essential for beverage labelling because they must stick to containers in several conditions. The adhesive used to label alcoholic beverages should be quickly attached. It will remain in place as necessary when the application temperature is either room temperature or something more demanding, like 20 C to 40 C. The required durability of labels and adhesives must be maintained even in the face of cold, damp, or continuous handling.
On the contrary, volatility of raw materials prices hurdles the growth of global pressure sensitive labels market. The price of raw materials is rising rapidly, resulting in higher production costs. This has a negative effect on consumer behaviour, resulting in either an unwillingness to buy the product or even a selection of budgetary-friendly alternatives. The market also needs to be improved by the requirement of a specific type of equipment, which requires significant investment to establish an establishment to produce pressure sensitive tapes and labels.
REGIONAL ANALYSIS
The report provides a detailed overview of the global pressure sensitive labels market with respect to five major regions, namely, North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. Asia Pacific was the largest market for pressure-sensitive labels. The growth of the sensitive pressure label market is projected to be fastest during the Asia Pacific region. A number of things lead to this, namely the rapid urbanization and industrialization of countries such as China, India, and Japan. There are many people in these countries, and an economic expansion has led to the growth of some sectors, such as food and beverage, pharmaceuticals, and consumer goods.
REPORT SEGMENTATION AND SCOPE
The "Global Pressure Sensitive Labels Market Analysis to 2030" is a specialized and in-depth study with a major focus on the global market trends and growth opportunities. The report aims to provide an overview of the global market with detailed market segmentation by type, technology, application, and geography. The global pressure sensitive labels market has been witnessing high growth over the recent past and is expected to continue this trend during the forecast period. The report provides key statistics on the consumption of pressure sensitive labels worldwide along with their demand in major regions and countries. In addition, the report provides the qualitative assessment of various factors affecting the pressure sensitive labels market performance in major regions and countries. The report also includes a comprehensive analysis of the leading players in the pressure sensitive labels market and their key strategic developments. Several analyses on the market dynamics are also included to help identify the key driving factors, market trends, and lucrative opportunities that would, in turn, aid in identifying the major revenue pockets.
Further, ecosystem analysis and Porter’s five forces analysis provide a 360-degree view of the global pressure sensitive labels market, which helps understand the entire supply chain and various factors affecting the market growth.
SEGMENTAL ANALYSIS
The global pressure sensitive labels market is segmented on the basis of type, technology, and application. Based on type, the pressure sensitive labels market is segmented as, topcoat, face stock, adhesive, and liner. On the basis of technology, the pressure sensitive labels market is classified as, water-based, solvent-based, and others. On the basis of application, the pressure sensitive labels market is classified as, food and beverages, pharmaceuticals, automotive, and others.
Based on application, the food and beverages segment accounted for a significant share which can be attributed to its popularity across the globe. Pressure labels are important in the food and beverage sector as they are essential in branding, product identification, and regulatory compliance. Pressure labels in the food and drink sectors are becoming more important due to increased demand for convenience foods, packaged foodstuffs, or prepared meals that can be served with a meal. High competition indicates the food and beverage industry and pressure labels can help products stand out on store shelves by providing eye-catching branding and packaging. As an outcome, producers of food and beverages are increasingly using pressure labels to distinguish their goods and strengthen their branding initiatives.
INDUSTRY DEVELOPMENTS AND FUTURE OPPORTUNITIES
Partnership, acquisitions and new product launches were found to be the major strategies adopted by the players operating in the global pressure sensitive labels market.
- In May 2022 - CCL Industries announced that the Bolt has Acquired Avery. The acquisition will help CCL Industries expand its product portfolio and increase its regional production capacity.
- In April 2023, Bostik, has launched Flexcryl ClearCycle 1000 adhesive which is expected to be the first all-temperature, wash-off label adhesive. ClearCycle 1000 adhesive is derived from a water-based acrylic technology to help users to meet the needs for PET bottle label applications, which is a rapidly growing bottle material preference owing to its design and support sustainability options.
COVID IMPACT
The global pandemic of COVID-19 has had devastating effects on several industry sectors. Various public health guidelines have been established in different countries worldwide to limit the incidence and slow the spread of coronavirus. COVID-19 protocols range from declaring national emergency states, enforcing stay-at-home orders, closing nonessential business operations and schools, banning public gatherings, imposing curfews, distributing digital passes, and allowing police to restrict citizen movements within a country, and closing international borders. The pandemic had an important impact on all areas of the print business, including visual arts, advertising, and promotional activities, but it has been less so for packaging printing. In particular, in the early days of the pandemic, when food traders faced unprecedented demand, there was a significant increase in print volumes for those sectors of the packaging industry involved in foodstuffs, beverages, and pharmaceutical products.
MARKET PLAYERS
Some of the key players operating in the pressure sensitive labels market include Avery Dennison Corporation; CCL Industries; Constantia Flexibles Group GmbH; Fort Dearborn Company; Henkel Finland Oy.; Inland; LINTEC Corporation; Multi-Color Corporation; Technicote; UPM; Bostik; Westrock Company; Creative Labels Inc., Accu-Label Inc.; Gaska Tape Inc.; and Scapa Group Ltd among others.
The Insight Partner's dedicated research and analysis team consists of experienced professionals with advanced statistical expertise and offers various customization options in the existing study.