Polarized sunglasses are eyewear specially designed to reduce glare formed after the sunlight is reflected back from the flat surfaced like land, water or even cars. These sunglasses works in such a manner that they only allow vertical sunlight to pass through while completely blocking the horizontal light. Lenses of polarized sunglasses are applied with coating/polarizing films such as that of crystalline iodine matrix and dichroic dye molecule which acts as a filter and reduces distortion of light reflected from surfaces such as water, snow, or road.
MARKET DYNAMICS
The use of the polarized sunglasses reduces the glare caused by sunlight which in turn reduces strain on the eyes and thereby protects the eyes from damage. An increasing number of eye- related issues caused by increased eye strain is expected to result in rising awareness regards eye care products, thus increasing the demand for the polarized sunglasses market. Furthermore, various offers an discounts on e- commerce websites on the brands of the polarized sunglasses is also expected to fuel demand for polarized sunglasses.
MARKET SCOPE
The "Global Polarized Sunglasses Market Analysis to 2028" is a specialized and in-depth study of the consumer goods industry with a particular focus on the global market trend analysis. The report aims to provide an overview of the polarized sunglasses market with detailed market segmentation by lens material, category and distribution channel. The global polarized sunglasses market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading polarized sunglasses market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The polarized sunglasses market is segmented into lens material, category and distribution channel. By lens material, the polarized sunglasses market is bifurcated into glass, polycarbonate, polyurethane and others. By category, the polarized sunglasses market is bifurcated into men, women and unisex. By distribution channel, the polarized sunglasses market is bifurcated into supermarkets & hypermarkets, specialty stores, online retail, and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry, including both qualitative and quantitative information. It provides an overview and forecast of the polarized sunglasses market based on various segments. It also provides market size and forecast estimates from the year 2018 to 2028 concerning five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South America. The polarized sunglasses market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally, along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the polarized sunglasses market from both demand and supply side. Further, it evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities, and future trends. The report also provides exhaustive PEST analysis for all five regions, namely; North America, Europe, APAC, MEA, and South America, after evaluating political, economic, social, and technological factors affecting the polarized sunglasses market in these regions.
MARKET PLAYERS
The report covers vital developments in the polarized sunglasses market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals, and others, such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions and partnerships & collaborations. These activities have paved the way for the expansion of business and customer base of market players. The market players from the polarized sunglasses market are anticipated to lucrative growth opportunities in the future with the rising demand for polarized sunglasses in the global market. Below mentioned is the list of few companies engaged in the polarized sunglasses market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the polarized sunglasses market. Besides, the report focuses on leading industry players with information such as company profiles, products, and services offered, financial information of the last three years, the critical development in the past five years.
- Luxottica Group
- Safilo Group S.p.A.
- Oakley, Inc.
- AO Eyewear
- HUGO BOSS
- Costa Del Mar, Inc.
- Smith Optics
- Reks
- Maui Jim, Inc.
- Tomahawk Shades