Matcha is basically high-grade green tea which is mostly extracted from tencha leaves. It is considered to be as one of the main ingredients in Japanese traditional tea ceremonies and is used across the world which is due to its rich nutritional profile, health benefits and different flavor. Matcha has a wide range of application in a number of sweet and savory recipes such as cocktails, lattes, cakes, doughnuts macarons, and salad dressings. Organic Matcha tea is widely available in the powdered form in vibrant and green colored form, and is manufactured in Japan from shade-grown premium-quality tea leaves.
MARKET DYNAMICS
The organic matcha tea market has witnessed a significant growth owing to factors such as growing consumption of meat and dairy products. The change in the consumers lifestyle has made them consume more healthy and organic foods that will provide various nutritional benefits to them, which in turns drive the organic matcha tea market. However, high cost associated with the organic matcha tea and maintenance in the efficiency of matcha tea are the key factors projected to hamper the matcha tea market growth over the projected period.
MARKET SCOPE
The "Global Organic Matcha Tea Market Analysis to 2028" is a specialized and in-depth study of the food and beverages industry with a special focus on the global market trend analysis. The report aims to provide an overview of the organic matcha tea market with detailed market segmentation by form, distribution channel and geography. The global organic matcha tea market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading organic matcha tea market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The Global Organic Matcha Tea Market is segmented on the basis of form and distribution channel. On the basis of form, the market is segmented into powder, RTD and others. On the basis of distribution channel, the market is segmented into supermarkets and hypermarkets, convenience store, online retail and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global organic matcha tea market based on various segments. It also provides market size and forecast estimates from the year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The organic matcha tea market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the organic matcha tea market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the organic matcha tea market in these regions.
MARKET PLAYERS
The reports cover key developments in the organic matcha tea market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from organic matcha tea market are anticipated to lucrative growth opportunities in the future with the rising demand for organic matcha tea in the global market. Below mentioned is the list of few companies engaged in the organic matcha tea market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the organic matcha tea market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- Marukyu Koyamaen
- The AOI Tea Company
- Ikeda Tea World
- ITO EN INC
- Encha
- Grace & Green
- AIYA
- D-Matcha
- Green Foods
- TATA Consumers products Ltd
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