The photo printing market in North America is expected to grow from US$ 5,605.6 Million in 2019 and is projected to reach US$ 9,302.2 Million by 2027; it is expected to grow at a CAGR of 6.9% from 2019 to 2027.
As various websites offer photo printing solutions online, it has become convenient and simple to find a required photo printing solutions on an e-store. During the coming years, it is projected that the growth of e-commerce will propel like never before including major current and upcoming technologies. The rate of online shopping is increasing at an exponential rate, which is driving the e-commerce industry at a prominent extent. The websites providing photo printing services are involved in customizing an article and offering a pictorial representation of the final product. This has attracted the target audience, as they get to know the illustration of the end product and can further modify the requirements. Thus, booming e-commerce sector is massively propelling the growth of photo printing market. However, high costs of photo printing equipment might hinder the growth of photo printing market.
Based on the type, the North America photo printing market is segmented into film & offset printing and digital printing. In terms of type, the digital printing segment led the North America photo printing market in 2019 and will continue to grow, as it allows a greater variety of printing tailored to the recipient to be produced economically, and the content can be determined substantially more closely to the end-user. The most significant difference between digital printing and traditional methods such as lithography, flexography, gravure, or letterpress is that in digital printing, there is no need to replace the printing plates.
The US is a major market for photo printing, owing to the increasing number of smartphone users and connected devices, as well as growing ecommerce sector. Increase in the number of COVID-19 confirmed cases and reported deaths in the country is affecting both manufacturing and sales of smartphones and digital cameras. The factory and business shutdowns across the US, Canada, and Mexico are negatively impacting the growth of photo printing market. North America region is a home for large number of manufacturing and technology companies and thus the impact of COVID-19 outbreak is anticipated to be quite severe in 2020 and likely in 2021. Hence, the ongoing COVID-19 crisis and critical situation in the US is going to affect the growth of North America photo printing market.
The overall North America photo printing market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the photo printing market. The process also serves the purpose of obtaining an overview and forecast for the North America photo printing market with respect to all the segments pertaining to the region. Also, multiple primary interviews have been conducted with industry participants and commentators to validate the data, as well as to gain more analytical insights into the topic. The participants who typically take part in such a process include industry experts such as VPs, business development managers, market intelligence managers, and national sales managers along with external consultants such as valuation experts, research analysts, and key opinion leaders specializing in the North America photo printing market. Fujifilm Corporation; Adorama Camera, Inc.; Bay Photo Lab; Nations Photo Lab; Walgreens Co.; Snapfish; mpix; Shutterfly, Inc.; and Walmart Photo are among the players operating in the North America photo printing market.