MARKET OVERVIEW
Health supplements are intended to correct nutritional deficiencies, maintain an adequate intake of certain nutrients, or support specific physiological functions. Herbal supplements, sometimes called botanicals, are a type of dietary supplement containing one or more herbs. Natural health supplements are gaining traction in major worldwide populations on the back of their ability to improve bodily functions and support an individual's health maintenance. This situation has resulted in attracting more consumers toward natural health supplement products. Apart from this, growing awareness about preventive healthcare is one of the important factors stimulating sales opportunities in the natural health supplements market.
MARKET SCOPE
The "Global Natural Health Supplements Market Analysis to 2028" is a specialized and in-depth examination of the healthcare industry, with a particular emphasis on global market trend analysis. The purpose of this report is to provide an overview of the natural health supplements market, as well as detailed market segmentation based on product type, source, application, sales channels. Additionally, the report offers key statistics on the market status of the leading natural health supplements market players, as well as key market trends and opportunities.
MARKET SEGMENTATION
- Based on product type, the market is segregated as tablets, capsules, softgels, and powder.
- Based on source, the market is segmented as plant, marine, and others.
- By application, the market is segregated as digestive support, bone & joint support, weight management, heart health, sports nutrition, and others.
- Based on sales channel, the market is segmented as mass market, natural and health food, direct sales, and online sales.
MARKET DYNAMICS
Drivers
- Increase in incidence of lifestyle diseases
- High cost of allopathic medicines
Restraint
- High cost of raw material
REGIONAL FRAMEWORK
The report offers a comprehensive overview of the industry, including both qualitative and quantitative data. It provides a global market overview and forecast based on various segments. It also provides market size and forecast estimates of country-wise statistics, namely India, United States, and United Kingdom from 2022 to 2028. Each region's natural health supplements market is further subdivided by respective countries and segments.
The report analyses market factors affecting both the demand and supply sides, as well as market dynamics affecting the market during the forecast period, such as drivers, restraints, opportunities, and future trends. The report also includes a comprehensive PEST analysis for Brazil after assessing the political, economic, social, and technological factors influencing the Natural Health Supplements market in these regions.
Impact of COVID-19 on Natural Health Supplements
A significant increase in enteral medical nutrition adoption has been reported during 2020 due to the COVID-19 pandemic compared to 2019. This can be attributed to the growing preference for nutritional support for patients in the ICU. Recommendations and guidelines by healthcare authorities for early enteral nutrition for severe acute respiratory syndrome coronavirus-2 patients also drove the adoption of enteral nutrition during the COVID-19 pandemic. This increased demand for nutrients is due to awareness of improved nutrition intake and the need for a strong immune function to improve resistance to COVID-19.
MARKET PLAYERS
The report covers key developments in the natural health supplements market with focus on two main strategies such as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies that includes new product launches, product approvals by the authorized bodies, and others such as patents and events. Inorganic growth strategies activities normally includes strategic acquisitions, and partnership & collaborations between the companies. These activities have paved way for the expansion of business and customer base of market players. The market payers from natural health supplements market are anticipated to lucrative growth opportunities in the future with the rising demand for natural health supplements in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the natural health supplements market. Also, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, and the key development in the past five years.
- Herbalife International Inc
- Omega Protein Corporation
- Archer Daniels Midland Company
- Nutraceutical International Corporation
- United Naturals Food, Inc
- Blackmores Limited
- Naturex SA
- Evonik Industries AG
- The Nature’s Bounty Co
- Amway Corporation
The Insight Partner’s dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.