Health application programs on smart phones, tablets and other devices which are offering health related services are known as health apps. Most common use of health apps is for tracking sports and fitness activity, diet and nutrition, hospital appointment, sleep cycle, menstrual tracking and others. These apps help the healthcare professionals in tracking and monitoring the treatment of their patient. Thus, these are beneficial for both, patients as well as healthcare professionals.
MARKET SCOPE
The "Global Mobile Health (mhealth) App Market Analysis to 2028" is a specialized and in-depth study of the healthcare industry with a special focus on the global market trend analysis. The report aims to provide an overview of the mobile health (mHealth) app market with detailed market segmentation by app type, service, connected medical device, and geography. The report provides key statistics on the market status of the leading mobile health (mHealth) app Market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
- Based on app type, the market is segmented as women's health, weight loss, personal health record, and others.
- Based on service the market is segmented into wellness and fitness, remote monitoring, diagnosis, consultation, others.
- On the basis of connected medical device, the market is categorized as heart rate meters, wearable fitness sensor device, blood pressure monitors, pulse oximeters, and others.
MARKET DYNAMICS
Drivers:
- Growing healthcare awareness for management of chronic diseases,
- increased adoption of smartphones
- growing penetration of high-speed internet connectivity in developing regions.
Restraints:
- Data insecurity and increasing cases of cyber-crime
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2019 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The Mobile health (mHealth) app Market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the marketduring the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the Mobile health (mHealth) app Market in these regions.
IMPACT OF COVID-19 ON MOBILE HEALTH (MHEALTH) APP MARKET
Due to the outbreak of disease, healthcare industries have been affected severely, considering the economic conditions in the current situation. However, the COVID 19 pandemic increased the usage of health and fitness mobile apps. Several health apps were used across the globe to to trace and prevent the spread of the disease. The National Health Service (NHS) COVID-19 app for England and Wales, was used regularly by approximately 16.5 million users (28% of the total population), from its launch September 2020, and sent approximately 1.7 million exposure notifications.
Further as per the survey mobile app usage amidst the COVID-19 pandemic, a year-on-year rise of 60% usage was observed for many app verticals such as fitness, health, and entertainment.
MARKET PLAYERS
The report covers key developments in the Mobile health (mHealth) app Market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the marketwere acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from Mobile health (mHealth) app Market are anticipated to lucrative growth opportunities in the future with the rising demand for mobile health (mHealth) app in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the mobile health (mHealth) app Market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- KONINKLIJKE PHILIPS N.V.
- NIKE
- MYFITNESSPAL
- JOHNSON AND JOHNSON
- GP APPS
- PACER HEALTH
- KINOSIS
- GOODRX
- LEAFLY
- EPOCRATES
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.