Hygiene wipes are made of nonwoven fabrics identical to those used in dryer sheets. They are saturated with alcohol-based cleaners or gentle cleansing agents. Hygiene wipes are perfect for wiping intimate areas, especially when traveling or where access to water is limited. They are marketed by manufacturers as luxury substitutes to toilet papers. Nowadays, hygiene wipes are dispensed in the toilets in hospitals, service stations, restaurants, and other public places.
MARKET DYNAMICS
Factors such as government initiatives to create awareness about menstrual hygiene and increasing consciousness about hygiene in women in developing regions has spurred the consumption of hygiene wipes. The introduction of new and innovative hygiene wipes such as the scented wipes for intimate cleansing is likely to attract significant consumers towards hygiene wipes. However, lack of awareness about hygiene wipes in rural communities and the taboo around the discussion of feminine hygiene has led to lower consumption of hygiene wipes in rural areas compared to urban pockets. The negligence towards hygiene issues in large parts of rural and undeveloped areas is likely to restrict the adoption rate of hygiene wipes to some extent.
MARKET SCOPE
The "Global Hygiene Wipes Market Analysis to 2028" is a specialized and in-depth study of the chemicals and materials industry with a special focus on the global market trend analysis. The report aims to provide an overview of the hygiene wipes market with detailed market segmentation by construction, distribution channel, and geography. The global hygiene wipes market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading hygiene wipes market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The global hygiene wipes market is segmented on the basis of construction and distribution channel. On the basis of construction, the hygiene wipes market is segmented into knitted, non woven, microfibers, and others. Based on the distribution channel, the global hygiene wipes market is divided into supermarkets and hypermarkets, convenience stores, online, and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry, including both qualitative and quantitative information. It provides an overview and forecast of the global hygiene wipes market based on various segments. It also provides market size and forecast estimates from the year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South America. The hygiene wipes market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally, along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the hygiene wipes market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities, and future trends. The report also provides exhaustive PEST analysis for all five regions, namely; North America, Europe, APAC, MEA, and South America, after evaluating political, economic, social, and technological factors affecting the hygiene wipes market in these regions.
MARKET PLAYERS
The reports cover key developments in the hygiene wipes market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals, and others, such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions and partnerships & collaborations. These activities have paved the way for the expansion of business and customer base of market players. The market payers from the hygiene wipes market are anticipated to lucrative growth opportunities in the future with the rising demand for hygiene wipes in the global market. Below mentioned is the list of few companies engaged in the hygiene wipes market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the hygiene wipes market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last three years, the key development in the past five years.
- Albaad
- Biochemix Healthcare Private Limited
- Edgewell Personal Care
- Energizer Holdings, Inc
- Glenmark Pharmaceuticals
- Hengan International Group Co. Ltd.
- Kimberly-Clark Corporation
- Lil-Lets Group Ltd
- The Procter & Gamble Company
- Unicharm Corporation
The Insight Partner's dedicated research and analysis team consists of experienced professionals with advanced statistical expertise and offers various customization options in the existing study.