Health drinks refer to beverages that provide superior nutrition, usually made from fruits and vegetables. They are available in both dairy and non-dairy form. If consumed in appropriate quantity, health drinks offer generous health benefits and nutrition and reduce the risks of being prone to any health concerns. Consumers have a growing preference toward health drinks that are low in calories, naturally provide an energy boost, and in some instances, even replace the entire meal. Therefore, the consumption of these beverages has increased among health-conscious consumers. Also, the busy lifestyle of the urban populace and the rise in disposable income have propelled the growth of the market.
MARKET DYNAMICS
The health drinks market has witnessed significant growth due to the upsurge in demand for health drinks such as probiotic functional drinks. Moreover, the rise in health complications and concerns about obesity, the demand for health drinks is increasing at a considerable rate provides a huge market opportunity for the key players operating in the health drinks market. However, fluctuations in the price is projected to hamper the overall growth of the health drinks market in the forecast period.
MARKET SCOPE
The "Global Health Drinks Market Analysis to 2028" is a specialized and in-depth study of the food and beverages industry with a special focus on the global market trend analysis. The report aims to provide an overview of the health drinks market with detailed market segmentation type, distribution channel, and geography. The global health drinks market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading health drinks market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The global health drinks market is segmented on the basis of type and distribution channel. On the basis of type, the global health drinks market is divided into packaged fresh fruit & vegetable juices, nutritional drinks, functional drinks, and others. On the basis of distribution channel, the global health drinks market is divided into online retail, supermarket/hypermarket, specialty store, convenience stores and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global health drinks market based on various segments. It also provides market size and forecast estimates from the year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The health drinks market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the health drinks market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the health drinks market in these regions.
MARKET PLAYERS
The reports cover key developments in the health drinks market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as type launches, type approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market players from health drinks market is anticipated to lucrative growth opportunities in the future with the rising demand for health drinks in the global market. Below mentioned is the list of few companies engaged in the health drinks market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the health drinks market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- Abbott Nutrition
- Glaxo Smith Kline
- Mondel- z International
- Nestl?
- Oy Karl Fazer Ab
- Rakyan Beverages
- Suja Life, LLC
- Timbucha Kombucha
- Upbeat Drinks
- VIVA Drinks
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.