A hair scrunchie is a fabric-covered elastic hair tie used to tie short to medium-length hair. When coiled around a ponytail, a hair scrunchie is a little ring of elastic encased in loose fabric that makes a ruffle. Hair scrunchies come in a variety of sizes, including large, small, and medium. Hair scrunchies are also available in a variety of colours, fabrics, styles, and designs. Scrunchies are great for all hair types because they do not lead to hair breakage. The fabric layer around the elastic band prevents tangles and knots in the hair.
MARKET DYNAMICS
Hair scrunchies are in high demand, which is driving up demand for the product. The market's expansion can be attributed to an increased tendency of adopting attractive products that function as both practical fashionable. Consumers have been drawn to hair scrunchies by rapid advancements in manufacturing technology, changing fashion trends, and the availability of a variety of appealing accessories. People are also becoming more conscious of new grooming and aesthetic trends. These factors are driving the global demand for hair scrunchies.
MARKET SCOPE
The "Global Hair Scrunchies Market Analysis to 2028" is a specialized and in-depth study of the consumer goods industry with a particular focus on the global market trend analysis. The report aims to provide an overview of the hair scrunchies market with detailed market segmentation by fabric and distribution channel. The global hair scrunchies market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading hair scrunchies market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The hair scrunchies market is segmented into fabric, and distribution channel. By fabric, the hair scrunchies market is bifurcated into velvet, satin, cotton, and others. By distribution channel, the hair scrunchies market is bifurcated into supermarkets & hypermarkets, specialty stores, online retail, and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry, including both qualitative and quantitative information. It provides an overview and forecast of the hair scrunchies market based on various segments. It also provides market size and forecast estimates from the year 2018 to 2028 concerning five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South America. The hair scrunchies market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally, along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the hair scrunchies market from both demand and supply side. Further, it evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities, and future trends. The report also provides exhaustive PEST analysis for all five regions, namely; North America, Europe, APAC, MEA, and South America, after evaluating political, economic, social, and technological factors affecting the hair scrunchies market in these regions.
MARKET PLAYERS
The report covers vital developments in the hair scrunchies market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals, and others, such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions and partnerships & collaborations. These activities have paved the way for the expansion of business and customer base of market players. The market players from the hair scrunchies market are anticipated to lucrative growth opportunities in the future with the rising demand for hair scrunchies in the global market. Below mentioned is the list of few companies engaged in the hair scrunchies market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the hair scrunchies market. Besides, the report focuses on leading industry players with information such as company profiles, products, and services offered, financial information of the last three years, the critical development in the past five years.
- KITSCH
- Bread Beauty Supply
- Goody
- Ivy Babies
- LILYSILK
- Chloven
- Autumn Adeigbo
- AM Group of Co.
- Slip
- Soulful Scrunchies