Gummy vitamins are chewable vitamins candies that have a taste and texture similar to gummy candies. Gummy vitamins are available in a variety of colors, flavors, and shapes. These candies are mainly made from ingredients such as gelatin, corn starch, water, sugar, and added colorings. The most popular flavors of gummy vitamins include cherry, lemon, raspberry, and orange. Gummy vitamins may include several vitamins, minerals, and few select nutrients, such as vitamin D and calcium.
MARKET DYNAMICS
Increasing measures to reduce malnutrition among children, coupled with increasing consumer demand for gummy vitamins due to the diversity of taste and shape, are the key factors driving the gummy vitamins market. Moreover, the rising demand for organic formulated gummy vitamins in the developed countries provides a huge market opportunity for the key gummy vitamins market players. However, a decrease in sugar consumption and high demand for low sugar products is projected to hamper the market growth over the projected period.
MARKET SCOPE
The "Global Gummy Vitamins Market Analysis to 2028" is a specialized and in-depth study of the food and beverage industry with a special focus on the global market trend analysis. The report aims to provide an overview of the gummy vitamins market with detailed market segmentation by product, customer orientation, source, sales channel, packaging type and geography. The global gummy vitamins market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading gummy vitamins market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The global gummy vitamins market is segmented on the basis of product, customer orientation, source, sales channel, and packaging type. On the basis of product, the gummy vitamins market is segmented into single vitamin gummy, multivitamin gummy, and probiotic vitamin gummy. The single vitamin gummy segment include biotin, omega & DHA, vitamin C, CoQ10, vitamin D3, melatonin, and others. Likewise, Probiotic Vitamin Gummy segment id further divided into bacillus coagulans, lactobacillus, bacillus subtilis, and others. The gummy vitamins market on the basis of the customer orientation is classified into children and adult. The adult segment is further divided into men and women. Similarly, on the basis of source the gummy vitamins market is bifurcated into animal based and plant based. Based on sales channel the global gummy vitamins market is divided into direct sales and indirect sales. On the basis of packaging type the market is bifurcated into bottles and jars, stand-up pouches, and other.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global gummy vitamins market based on various segments. It also provides market size and forecast estimates from the year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The gummy vitamins market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the gummy vitamins market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the gummy vitamins market in these regions.
MARKET PLAYERS
The reports cover key developments in the gummy vitamins market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from gummy vitamins market are anticipated to lucrative growth opportunities in the future with the rising demand for Gummy vitamins in the global market. Below mentioned is the list of few companies engaged in the Gummy vitamins market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the gummy vitamins market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- Bayer AG
- Church and Dwight Co., Inc.
- Hero Nutritionals, LLC
- Nature's Bounty, Inc.
- Nature's Way Products, LLC
- Nutra Solutions USA
- Pfizer, Inc.
- Pharmavite LLC.
- Softigel
- Zanon Vitamec USA Inc.