Energy bars are basically considered to be supplemented bars that contain dry fruits, high-quality cereal, and other fruits. It mainly targets people who need quick energy, including athletes in marathons, triathlon, and others. Fortified foods are those products in which minerals & vitamins are added since they were not originally on the food. A fortified energy bar offers various types of nutrients, including fat, protein, carbohydrates, and others. Due to increasing health consciousness in consumers in both developed and developing economies, the demand for organic energy bars is further increasing.
MARKET DYNAMICS
The fortified energy bar market has witnessed significant growth owing to factors such as increasing awareness of nutrients, including proteins, fat, carbohydrates, and others. Also, the sports nutrition industry is further expected to play a major role in the growth of the fortified energy bar market over the forecast period. In addition, the advancement in product development along with the technological advancements is considered to be one of the significant reasons for the increasing growth of the fortified energy bar market during the review period. Due to hectic lifestyles, consumers always look for convenient food products which are to fulfill the nutrient requirement of the body. This will, in turn, increase the sales of fortified energy bars in the upcoming decade. However, various food regulations and trade policies may hamper the growth of the fortified energy bar market. Nevertheless, with the steady growth in the e-commerce sector and agriculture industry, there are opportunities for the market players to invest in this market.
MARKET SCOPE
The "Global Fortified Energy Bar Market Analysis to 2028" is a specialized and in-depth study of the food and beverages industry with a special focus on the global market trend analysis. The report aims to provide an overview of the fortified energy bar market with detailed market segmentation by ingredient type, nutrients, and geography. The global fortified energy bar market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading fortified energy bar market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The global fortified energy bar market is segmented on the basis of ingredient type, and nutrients. The fortified energy bar market on the basis of the ingredient type is classified into fruits, cereal, nut & seeds, sweeteners, and others. On the basis of nutrients, global fortified energy bar market is bifurcated into proteins, fat, carbohydrates, minerals, and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global fortified energy bar market based on various segments. It also provides market size and forecast estimates from the year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The fortified energy bar market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the fortified energy bar market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the fortified energy bar market in these regions.
MARKET PLAYERS
The reports cover various key developments in the global fortified energy bar market. Various companies are focusing growth strategies such as product launches, product approvals and others such as patents and events. Some of the growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from fortified energy bar market are anticipated to lucrative growth opportunities in the future with the rising demand for fortified energy bar in the global market. Below mentioned is the list of few companies engaged in the fortified energy bar market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the fortified energy bar market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- Atkins Nutritionals, Inc.
- Clif Bar and Company
- General Mills, Inc.
- Kellogg Company
- McKee Foods Corporation
- Quaker Oats Company
- Quest Nutrition, LLC
- Others
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.