1. Introduction
1.1 Scope of the Study
1.2 Research Report Guidance
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
3.4 Market Segmentation
3.4.1 Europe Car Rental Services Market, By Rental Location
3.4.2 Europe Car Rental Services Market, By Car Category
3.4.3 Europe Car Rental Services Market, By Customer Type
3.4.4 Europe Car Rental Services Market, By Country
4. Car Rental Services Market Landscape
4.1 Overview
4.2 PEST Analysis
4.2.1 Europe PEST Analysis
4.3 Ecosystem Analysis
5. Car Rental Services Market – Key Market Dynamics
5.1 Key Market Drivers
5.1.1 High cost of car ownership as compared to car rental
5.1.2 Increasing air-passenger traffic propelling demand for on-airport car rental services
5.1.3 Integration of technology-driven solutions to offer better customer services
5.2 Key Market Restraints
5.2.1 Introduction of car sharing or ride hailing service
5.3 Key Market Opportunities
5.3.1 Emergence of low-cost car rental services
5.4 Future Trends
5.4.1 Rental companies turning to new business models—car sharing schemes and corporate mobility
5.5 Impact Analysis of Drivers and Restraints
6. Car Rental Services Market –Market Analysis
6.1 Car Rental Services Market Overview
6.2 Europe Car Rental Services Market Forecast and Analysis
6.3 Market Positioning – Top 5 Players Ranking
7. Car Rental Services Market Analysis – By Rental Location
7.1 Overview
7.2 Car Rental Services Market Breakdown, By Rental Location, 2018 & 2027
7.3 Non-Airport
7.3.1 Overview
7.3.2 Non-Airport Market Revenue and Forecast to 2027 (US$ Mn)
7.3.3 Outstation
7.3.3.1 Overview
7.3.3.2 Outstation Market Revenue and Forecast to 2027 (US$ Mn)
7.3.4 Inner City
7.3.4.1 Overview
7.3.4.2 Inner City Market Revenue and Forecast to 2027 (US$ Mn)
7.3.5 Country Side
7.3.5.1 Overview
7.3.5.2 Country Side Market Revenue and Forecast to 2027 (US$ Mn)
7.3.6 Inter City
7.3.6.1 Overview
7.3.6.2 Inter City Market Revenue and Forecast to 2027 (US$ Mn)
7.4 On-Airport & Train Station
7.4.1 Overview
7.4.2 On-Airport & Train Station Market Revenue and Forecast to 2027 (US$ Mn)
8. Car Rental Services Market Analysis – By Car Category
8.1 Overview
8.2 Car Rental Services Market Breakdown, By Car Category, 2018 & 2027
8.3 Mini & Economy
8.3.1 Overview
8.3.2 Mini & Economy Market Revenue and Forecast to 2027 (US$ Mn)
8.4 Compact & Intermediate
8.4.1 Overview
8.4.2 Compact & Intermediate Market Revenue and Forecast to 2027 (US$ Mn)
8.5 Standard
8.5.1 Overview
8.5.2 Standard Market Revenue and Forecast to 2027 (US$ Mn)
8.6 Full Size
8.6.1 Overview
8.6.2 Full Size Market Revenue and Forecast to 2027 (US$ Mn)
8.7 Premium
8.7.1 Overview
8.7.2 Premium Market Revenue and Forecast to 2027 (US$ Mn)
8.8 Luxury
8.8.1 Overview
8.8.2 Luxury Market Revenue and Forecast to 2027 (US$ Mn)
8.9 Special
8.9.1 Overview
8.9.2 Special Market Revenue and Forecast to 2027 (US$ Mn)
9. Car Rental Services Market Analysis – By Customer Type
9.1 Overview
9.2 Europe Car Rental Services Market Breakdown, by Customer Type, 2018 & 2027
9.3 B2B
9.3.1 Overview
9.3.2 Europe B2B Market Revenue and Forecast to 2027 (US$ Mn)
9.3.3 Corporate
9.3.3.1 Overview
9.3.3.2 Europe Corporate Market Revenue and Forecast to 2027 (US$ Mn)
9.3.4 SMEs
9.3.4.1 Overview
9.3.4.2 Europe SMEs Market Revenue and Forecast to 2027 (US$ Mn)
9.3.5 Others
9.3.5.1 Overview
9.3.5.2 Europe Others Market Revenue and Forecast to 2027 (US$ Mn)
9.4 B2C
9.4.1 Overview
9.4.2 Europe B2C Market Revenue and Forecast to 2027 (US$ Mn)
10. Europe Car Rental Services Market Revenue and Forecast to 2027
10.1.1 Overview
10.1.1.1 UK Car Rental Services Market Revenue and Forecast to 2027 (US$ Mn)
10.1.1.1.1 UK Car Rental Services Market Breakdown, by Rental location
10.1.1.1.1.1 UK Car Rental Services Market Breakdown, by Non-Airport
10.1.1.1.2 UK Car Rental Services Market Breakdown, by Car category
10.1.1.1.3 UK Car Rental Services Market Breakdown, by Customer type
10.1.1.1.3.1 UK Car Rental Services Market Breakdown, by B2B
10.1.1.2 Germany Car Rental Services Market Revenue and Forecast to 2027 (US$ Mn)
10.1.1.2.1 Germany Car Rental Services Market Breakdown, by Rental location
10.1.1.2.1.1 Germany Car Rental Services Market Breakdown, by Non-Airport
10.1.1.2.2 Germany Car Rental Services Market Breakdown, by Car category
10.1.1.2.3 Germany Car Rental Services Market Breakdown, by Customer type
10.1.1.2.3.1 Germany Car Rental Services Market Breakdown, by B2B
10.1.1.3 France Car Rental Services Market Revenue and Forecast to 2027 (US$ Mn)
10.1.1.3.1 France Car Rental Services Market Breakdown, by Rental location
10.1.1.3.1.1 France Car Rental Services Market Breakdown, by Non-Airport
10.1.1.3.2 France Car Rental Services Market Breakdown, by Car category
10.1.1.3.3 France Car Rental Services Market Breakdown, by Customer type
10.1.1.3.3.1 France Car Rental Services Market Breakdown, by B2B
10.1.1.4 Italy Car Rental Services Market Revenue and Forecast to 2027 (US$ Mn)
10.1.1.4.1 Italy Car Rental Services Market Breakdown, by Rental location
10.1.1.4.1.1 Italy Car Rental Services Market Breakdown, by Non-Airport
10.1.1.4.2 Italy Car Rental Services Market Breakdown, by Car category
10.1.1.4.3 Italy Car Rental Services Market Breakdown, by Customer type
10.1.1.4.3.1 Italy Car Rental Services Market Breakdown, by B2B
10.1.1.5 Spain Car Rental Services Market Revenue and Forecast to 2027 (US$ Mn)
10.1.1.5.1 Spain Car Rental Services Market Breakdown, by Rental location
10.1.1.5.1.1 Spain Car Rental Services Market Breakdown, by Non-Airport
10.1.1.5.2 Spain Car Rental Services Market Breakdown, by Car category
10.1.1.5.3 Spain Car Rental Services Market Breakdown, by Customer type
10.1.1.5.3.1 Spain Car Rental Services Market Breakdown, by B2B
10.1.1.6 Russia Car Rental Services Market Revenue and Forecast to 2027 (US$ Mn)
10.1.1.6.1 Russia Car Rental Services Market Breakdown, by Rental location
10.1.1.6.1.1 Russia Car Rental Services Market Breakdown, by Non-Airport
10.1.1.6.2 Russia Car Rental Services Market Breakdown, by Car category
10.1.1.6.3 Russia Car Rental Services Market Breakdown, by Customer type
10.1.1.6.3.1 Russia Car Rental Services Market Breakdown, by B2B
10.1.1.7 Poland Car Rental Services Market Revenue and Forecast to 2027 (US$ Mn)
10.1.1.7.1 Poland Car Rental Services Market Breakdown, by Rental location
10.1.1.7.1.1 Poland Car Rental Services Market Breakdown, by Non-Airport
10.1.1.7.2 Poland Car Rental Services Market Breakdown, by Car category
10.1.1.7.3 Poland Car Rental Services Market Breakdown, by Customer type
10.1.1.7.3.1 Poland Car Rental Services Market Breakdown, by B2B
10.1.1.8 Austria Car Rental Services Market Revenue and Forecast to 2027 (US$ Mn)
10.1.1.8.1 Austria Car Rental Services Market Breakdown, by Rental location
10.1.1.8.1.1 Austria Car Rental Services Market Breakdown, by Non-Airport
10.1.1.8.2 Austria Car Rental Services Market Breakdown, by Car category
10.1.1.8.3 Austria Car Rental Services Market Breakdown, by Customer type
10.1.1.8.3.1 Austria Car Rental Services Market Breakdown, by B2B
10.1.1.9 Switzerland Car Rental Services Market Revenue and Forecast to 2027 (US$ Mn)
10.1.1.9.1 Switzerland Car Rental Services Market Breakdown, by Rental location
10.1.1.9.1.1 Switzerland Car Rental Services Market Breakdown, by Non-Airport
10.1.1.9.2 Switzerland Car Rental Services Market Breakdown, by Car category
10.1.1.9.3 Switzerland Car Rental Services Market Breakdown, by Customer type
10.1.1.9.3.1 Switzerland Car Rental Services Market Breakdown, by B2B
10.1.1.10 Sweden Car Rental Services Market Revenue and Forecast to 2027 (US$ Mn)
10.1.1.10.1 Sweden Car Rental Services Market Breakdown, by Rental location
10.1.1.10.1.1 Sweden Car Rental Services Market Breakdown, by Non-Airport
10.1.1.10.2 Sweden Car Rental Services Market Breakdown, by Car category
10.1.1.10.3 Sweden Car Rental Services Market Breakdown, by Customer type
10.1.1.10.3.1 Sweden Car Rental Services Market Breakdown, by B2B
10.1.1.11 Norway Car Rental Services Market Revenue and Forecast to 2027 (US$ Mn)
10.1.1.11.1 Norway Car Rental Services Market Breakdown, by Rental location
10.1.1.11.1.1 Norway Car Rental Services Market Breakdown, by Non-Airport
10.1.1.11.2 Norway Car Rental Services Market Breakdown, by Car category
10.1.1.11.3 Norway Car Rental Services Market Breakdown, by Customer type
10.1.1.11.3.1 Norway Car Rental Services Market Breakdown, by B2B
10.1.1.12 Belgium Car Rental Services Market Revenue and Forecast to 2027 (US$ Mn)
10.1.1.12.1 Belgium Car Rental Services Market Breakdown, by Rental location
10.1.1.12.1.1 Belgium Car Rental Services Market Breakdown, by Non-Airport
10.1.1.12.2 Belgium Car Rental Services Market Breakdown, by Car category
10.1.1.12.3 Belgium Car Rental Services Market Breakdown, by Customer type
10.1.1.12.3.1 Belgium Car Rental Services Market Breakdown, by B2B
10.1.1.13 Netherlands Car Rental Services Market Revenue and Forecast to 2027 (US$ Mn)
10.1.1.13.1 Netherlands Car Rental Services Market Breakdown, by Rental location
10.1.1.13.1.1 Netherlands Car Rental Services Market Breakdown, by Non-Airport
10.1.1.13.2 Netherlands Car Rental Services Market Breakdown, by Car category
10.1.1.13.3 Netherlands Car Rental Services Market Breakdown, by Customer type
10.1.1.13.3.1 Netherlands Car Rental Services Market Breakdown, by B2B
10.1.1.14 Rest of Europe Car Rental Services Market Revenue and Forecast to 2027 (US$ Mn)
10.1.1.14.1 Rest of Europe Car Rental Services Market Breakdown, by Rental location
10.1.1.14.1.1 Rest of Europe Car Rental Services Market Breakdown, by Non-Airport
10.1.1.14.2 Rest of Europe Car Rental Services Market Breakdown, by Car category
10.1.1.14.3 Rest of Europe Car Rental Services Market Breakdown, by Customer type
10.1.1.14.3.1 Rest of Europe Car Rental Services Market Breakdown, by B2B
11. Car Rental Services Market Analysis – Industry Landscape
11.1 Overview
11.2 Market Initiative
11.3 New Product Development
11.4 Merger and Acquisition
11.5 Vendor and Product Mapping
12. Car Rental Services Market Analysis – Key Company Profiles
12.1 Avis Budget Group, Inc.
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview- Avis Budget Group, Inc.
12.1.5 Financial Overview- Avis Brand
12.1.6 Financial Overview- Budget Brand
12.1.7 SWOT Analysis
12.1.8 Key Developments
12.2 Europcar Mobility Group S.A.
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 AB Car Rental Bonaire
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 DriveNow GmbH & Co. KG
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 Green Motion International
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 SIXT SE
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
12.7 The Hertz Corporation
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.7.6 Key Developments
12.8 National Car Rental (Enterprise Holdings)
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Products and Services
12.8.4 Financial Overview
12.8.5 SWOT Analysis
12.8.6 Key Developments
12.9 ALD Automotive
12.9.1 Key Facts
12.9.2 Business Description
12.9.3 Products and Services
12.9.4 Financial Overview
12.9.5 SWOT Analysis
12.9.6 Key Developments
12.10 Arval BNP Paribas Group
12.10.1 Key Facts
12.10.2 Business Description
12.10.3 Products and Services
12.10.4 Financial Overview
12.10.5 SWOT Analysis
12.10.6 Key Developments
12.11 Athlon International
12.11.1 Key Facts
12.11.2 Business Description
12.11.3 Products and Services
12.11.4 Financial Overview
12.11.5 SWOT Analysis
12.11.6 Key Developments
12.12 DriiveMe
12.12.1 Key Facts
12.12.2 Business Description
12.12.3 Products and Services
12.12.4 Financial Overview
12.12.5 SWOT Analysis
12.12.6 Key Developments
12.13 Elite Rent-a-Car
12.13.1 Key Facts
12.13.2 Business Description
12.13.3 Products and Services
12.13.4 Financial Overview
12.13.5 SWOT Analysis
12.13.6 Key Developments
12.14 Indigo Car Hire
12.14.1 Key Facts
12.14.2 Business Description
12.14.3 Products and Services
12.14.4 Financial Overview
12.14.5 SWOT Analysis
12.14.6 Key Developments
13. Appendix
13.1 About
13.2 Glossary