Shifting dynamics and methodologies of education have paved the way for innovative teaching styles. Interactive ways for presenting learning has created more impacts in terms of imparting knowledge. Players offering edutainment based products have been focusing on providing highly advanced technologies that would enhance the gaming experiences and the edutainment centers such as museums, botanical gardens, science exhibitions, and zoos.
MARKET SCOPE
The "Global Edutainment Market Analysis to 2028" is a specialized and in-depth study with a special focus on the global market trend analysis. The report aims to provide an overview of the edutainment market with detailed market segmentation by gaming type, facility size, source of revenue, and geography. The report provides key statistics on the market status of the leading edutainment market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
- Based on gaming type, the global edutainment market is segmented into interactive, non-interactive, explorative, and hybrid.
- On the basis of , facility size the market is segmented into 5001 to 10000 Sq. Ft., 10001 to 20000 Sq. Ft., 20001 to 40000 Sq. Ft., above 40000 Sq. Ft
- Based on source of revenue, the market is segmented into entry fees and tickets, food and beverages, merchandising, advertising, and others.
MARKET DYNAMICS
Drivers:
- Increasing creative as well as innovations in the games, and the knowledge development through the medium of games is anticipated to drive the edutainment market globally.
- Emergence of various AR/VR technologies in the edutainment sector is anticipated to further provide good opportunities to the players operating in the edutainment market.
Restraints:
- Design complexity pertaining to the edutainment product and lack of awareness about the model are the major restraining factors in the edutainment market.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2019 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The edutainment market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the edutainment market in these regions.
IMPACT OF COVID-19 ON EDUTAINMENT MARKET
COVID-19 first began in Wuhan (China) during December 2019 and since then it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, the UK, Turkey, Italy, and Spain are some of the worst affected countries in terms confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. Shutdown of various plants and factories has affected the global supply chains and negatively impacted the manufacturing, delivery schedules, and sales of products in global market. Few companies have already announced possible delays in product deliveries and slump in future sales of their products. In addition to this, the global travel bans imposed by countries in Europe, Asia-Pacific, and North America are affecting the business collaborations and partnerships opportunities.
MARKET PLAYERS
The report covers key developments in the edutainment market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market players from edutainment market are anticipated to lucrative growth opportunities in the future with the rising demand in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the edutainment market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- DEVAR
- EON Reality Inc
- Jam Origin ApS
- Kidz Holding S.A.L
- Legoland Discovery Center
- Little Explorers
- Mattel Play! Town
- Plabo
- Pororo Parks
- Totters Otterville