Dry shampoo is a kind of shampoo that reduces hair greasiness without the requirement of water. Dry shampoo is based on rice starch or corn starch and in addition to cleansing hair, the shampoo can also be used for hair styling as it helps in creating volume and can be used in place of mousse in wet hair. The dry shampoo is available in spray and powder form.
MARKET DYNAMICS
The specific features provided by dry shampoo such as absorption of excess oil and grease without the use of water along with providing a shiny and fresh look to the hair is driving the demand for the dry shampoo market. The increasing innovation in products such as including more organic and natural content is providing various growth opportunities for the dry shampoo market. The demand from the younger generation along with an increase in demand from the working population due to time management issues has increased the demand for the dry shampoo market.
MARKET SCOPE
The "Global Dry Shampoos Market Analysis to 2028" is a specialized and in-depth study of the consumer goods industry with a special focus on the global market trend analysis. The report aims to provide an overview of the dry shampoos market with detailed market segmentation by form, distribution channel and geography. The global dry shampoos market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading dry shampoos market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The Global Dry Shampoos Market is segmented based on form and distribution channel. Based on form, the market is segmented into spray and powder. Based on distribution channel, the market is segmented into supermarket and hypermarket, convenience store, online retail, and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global dry shampoos market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The dry shampoos market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the dry shampoos market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the dry shampoos market in these regions.
MARKET PLAYERS
The report covers key developments in the dry shampoos market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market players from dry shampoos market are anticipated to witness lucrative growth opportunities in the future with the rising demand for dry shampoos in the global market. Below mentioned is the list of few companies engaged in the dry shampoos market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the dry shampoos market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- Batiste
- BBLUNT
- Church & Dwight Co., Inc.
- Klorane
- L'Oreal S.A.
- Pierre Fabre group
- Procter & Gamble
- REVLON
- The Estee Lauder Companies Inc
- Unilever