The digital education market was valued at US$ 11.62 billion in 2021 and it is expected to grow at a CAGR of 26.1% between 2022 and 2028.
The digital education, also known as Technology Enhanced Learning (TEL) or e-Learning, is the innovative usage of technologies and digital tools during teaching and learning. By using digital technologies, educators can design engaging learning sessions in the courses they teach, and these can take the form of fully online or blended courses and programmers.
MARKET DYNAMICS
The increasing internet penetration across the world, reducing infrastructure cost, rising scalability using online learning, and surging demand for microlearning drive the growth of the digital education market. Rising internet penetration is fuelled by decreasing internet subscription cost and lowering smartphone prices. It has allowed common people to easily access the internet, allowing the market to grow. The COVID-19 pandemic fuelled the requirement for online classes, which further bolstered the market growth. The introduction of virtual classrooms and the integration of augmented reality (AR) and virtual reality (VR) are anticipated to boost the growth of the digital education market in the coming years.
MARKET SCOPE
The "Global Digital Education Market Analysis to 2028" is a specialized and in-depth study of the market with a special focus on the global market trend analysis. The report aims to provide an overview of the digital education industry with detailed market segmentation based on course type, learning type, and end user. The global digital education industry is expected to witness high growth during the forecast period. The report provides key statistics based on the financial performance of the leading digital education industry players. It also offers key trends and opportunities in the digital education market.
Strategic Insights
MARKET SEGMENTATION
The global digital education market is segmented on the basis of course type, learning type, and end user. By course type, the market is segmented into science & technology courses, entrepreneurship & business management courses, and others. Based on learning type, the market is bifurcated into self-paced online education and instructor-led online education. By end user, the market is bifurcated into individual learners & academic institutions and enterprises & government organizations.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global digital education market based on various segments. It also provides market size and forecast estimates from year 2020 to 2028 with respect to five major regions—North America, Europe, Asia-Pacific (APAC), Middle East & Africa (MEA), and South America. The digital education market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trends and opportunities prevailing in the region.
From the regional perspective, North America dominates the digital education market with ~36% market share in 2021. The market growth in the region is majorly attributed to the widespread penetration of internet, large user base of smart gadgets, and the significant presence of large number of players. Udemy, Inc.; edX, Inc. and Kadenze, Inc. are among the key digital education market players in the region. These suppliers witness constant demand from academic institutions, individuals, and enterprises. The below figure shows the revenue growth trend in the global digital education market:
Source: The Insight Partners Analysis
The report analyzes factors affecting digital education market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. It also provides an exhaustive PEST analysis highlighting the factors influencing the digital education market.
IMPACT OF COVID-19 PANDEMIC
The US, India, Brazil, France, Russia, Turkey, the UK, Argentina, and Colombia were among the worst-affected countries by the COVID-19 pandemic. The COVID-19 outbreak disrupted the functioning of various industry verticals, including education. Imposition of containment measures, such as trade bans, travel restrictions, and workforce limitations at workplaces, hampered various businesses' training modules. However, such disruptions promoted strong need for digital education across the world. Enterprises and academic institutions tied-up with digital education market players for ensuring that their employees and students continue their education. Thus, the pandemic had a positive impact on the global digital education market.
MARKET PLAYERS
The report covers key developments in the digital education market. Various companies are focusing on organic growth strategies such as product launches, product approvals, patents, and events. Also, acquisitions and partnerships & collaborations are among the inorganic growth strategic activities witnessed in the market. These activities have paved way for the expansion of business and customer base of market players. The digital education market players are anticipated to experience lucrative growth opportunities in the future due to the rising demand for digital education.
The report also includes the profiles of key digital education market companies along with their SWOT analysis and market strategies. In addition, it focuses on leading industry players’ information such as company profiles, components and services offered, financial information of last three years, and key developments in past five years. Below mentioned is the list of a few companies engaged in the digital education market.
- Alison
- Byju’s
- Coursera, Inc.
- Edmodo (NetDragon Websoft Holdings Limited)
- edX, Inc.
- Intellipaat Software Solutions Pvt. Ltd.
- Kadenze, Inc.
- Miriadax
- Udemy, Inc.
- XuetangX
The Insight Partner's dedicated research and analysis team consists of experienced professionals with advanced statistical expertise and offers various customization options in the existing study.