Content marketing software enables marketing professionals with various content related tasks such as creation, publishing, distribution, tracking and sourcing during a marketing campaign. The content marketing software aids in attracting new customers, generate leads and expand their customer base. Further, it also helps businesses to centralize all the upstream marketing process. Content marketing software is extensively used across different industry verticals such as BFSI, IT & Telecom, retail, entertainment, healthcare, hospitality, manufacturing and other industries.

With the increasing popularity of smartphones and digitization the content marketing software is experiencing a high demand for more efficient software solutions. The key market players like Salesforce and Oracle are shifting their focus on the development of new and efficient solutions. The increase in the adoption rate by the business to engage the customer is the major factor that is expected to drive the growth of this market. Moreover, factors such as lack of skills and time constraints are the major factor that may limit the growth of the market.

The "Global Content Marketing Software Market Analysis to 2028" is a specialized and in-depth study of the content marketing software industry with a focus on the global market trend. The report aims to provide an overview of the global content marketing software market with detailed market segmentation by offerings, content type, end-user industry and geography. The global content marketing software market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading market players and offers key trends and opportunities in the content marketing software market.

The report provides a detailed overview of the content marketing software industry including both qualitative and quantitative information. It provides overview and forecast of the global content marketing software market based on offerings, content type and end-user industry. It also provides market size and forecast till 2028 for overall content marketing software market with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America (SAM). The market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 16 countries globally along with current trend and opportunities prevailing in the region.

Besides this, the report analyzes factors affecting content marketing software market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities and future trend. The report also provides exhaustive PEST analysis.

Also, key market players influencing the content marketing software market are profiled in the study along with their SWOT analysis and market strategies. The report also focuses on leading industry players with information such as company profiles, products and services offered, financial information of last 3 years, key development in past five years. Some of the key players influencing the Content marketing software market are Oracle, Curata, Inc., Salesforce.com, Inc., Sprinklr Inc., Adobe, Uberflip, Alma Media, Contently, Divvyhq and Vendasta among others.