Cold and flu supplements are mainly consumed to enhance the immunity system of the individual. There are various types of cold and flu supplements available such as natural molecules, herbal extracts, vitamins, minerals, etc. Cold and flu herbal extracts help in boosting immunity and fighting with viruses. Ginger is medically proved and is considered a right treatment for sore throats as it contains bioactive compounds, which have anti-inflammatory properties. Similarly, garlic decreases the threat of becoming sick, including cold and flu.
MARKET DYNAMICS
Rising health consciousness among the consumers is driving the demand for cold and supplements worldwide. Also, improving consumers' knowledge about several natural ingredients' medicinal properties drives the demand for cold and flu supplements and over-the-counter (OTC) medicines. Furthermore, the consumers' rising purchasing power allows them to spend more on products that help prevent diseases and boost immunity. This trend is expected to surge the demand for cold and flu supplements in the upcoming years. Changing lifestyle, along with enhanced access to supplements through offline and online stores, has been generating demand for cold and flu supplements across the world. Moreover, increasing producers' focus on product innovation and shifting consumers' preference towards natural products has increased the opportunity for cold and flu supplements. Furthermore, the outbreak of coronavirus in 2020 has drastically increased the sales of preventive products, such as vitamins and minerals, worldwide. Significantly, the demand for vitamin C has been witnessing a remarkable increase.
MARKET SCOPE
The "Global Cold and Flu Supplements Market Analysis to 2028" is a specialized and in-depth study of the consumer goods industry with a particular focus on the global market trend analysis. The report aims to provide an overview of the cold and flu supplements market with detailed market segmentation by product type and distribution channel. The global cold and flu supplements market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading cold and flu supplements market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The global cold and flu supplements market is segmented into product type and distribution channel. By product type, the cold and flu supplements market is classified into natural molecules, herbal extracts, vitamins and minerals, and others. By distribution channel, the cold and flu supplements market is classified into offline and online.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry, including both qualitative and quantitative information. It provides an overview and forecast of the global cold and flu supplements market based on various segments. It also provides market size and forecast estimates from the year 2020 to 2028 concerning five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South America. The cold and flu supplements market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally, along with the current trend and opportunities prevailing in the region.
`The report analyzes factors affecting the cold and flu supplements market from both demand and supply side. Further, it evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities, and future trends. The report also provides exhaustive PEST analysis for all five regions, namely; North America, Europe, APAC, MEA, and South America, after evaluating political, economic, social, and technological factors affecting the cold and flu supplements market in these regions.
MARKET PLAYERS
The reports cover vital developments in the cold and flu supplements market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals, and others, such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions and partnerships & collaborations. These activities have paved the way for the expansion of business and customer base of market players. The market payers from the cold and flu supplements market are anticipated to lucrative growth opportunities in the future with the rising demand for cold and flu supplements in the global market. Below mentioned is the list of few companies engaged in the cold and flu supplements market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the cold and flu supplements market. Besides, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last three years, the critical development in the past five years.
- Wakunaga Pharmaceutical Co., Ltd.
- Neurobiologix, Inc.
- Klaire Labs
- Nordic Naturals, Inc.
- Himalaya Global Holdings Ltd.
- Dr. Willmar Schwabe GmbH & Co. KG
- Wholistic Botanicals L.L.C.
- GlaxoSmithKline plc
- NOW Foods
- KADYAN OVERSEAS
The Insight Partner's dedicated research and analysis team consists of experienced professionals with advanced statistical expertise and offers various customization options in the current study.