The Asia Pacific flatbread market is accounted to US$ 12,363.6 Mn in 2018 and is expected to grow at a CAGR of 7.0% during the forecast period 2019 - 2027, to account to US$ 22,667.1 Mn by 2027.
A flatbread is a bread made with water, flour, and salt, and then thoroughly rolled into flattened dough. Traditionally, flatbread is an unleavened bread that is made without yeast. Flour, water, and salt are the main ingredients used for making flatbread. Other ingredients such as corn, rye, millet, and barley are also used for making flatbread. Flatbread products made from whole grain have high amounts of fiber, an essential nutrient that can help prevent obesity and also help reduce the risk of constipation, diabetes, heart disease, and high cholesterol. The Asia Pacific flatbread market is segmented on the basis of product as - tortilla, naan, pita, and others. The naan segment dominated the Asia Pacific flatbread market, whereas the pita segment in the Asia Pacific flatbread market is estimated to garner the fastest-growing segment in the market. Naan is a leavened bread which is a major part of cuisines in South Asia, West Asia, Central Asia, and the Carribeans. Naan is cooked inside a hot tandoor, a cylindrical clay and brick oven which has a dome-shaped top. The naan dough is hurled at the wall of the tandoor where it sticks. The naan is allowed to bake until it puffs up and is charred slightly in spots. It is then removed from the tandoor with a stake. Naan manufacturers have introduced a number of naan variants to capture the flatbread market. A number of naan varieties such as butter naan, garlic naan, stuffed naan, chilli cheese naan, and laccha naan have been introduced by manufacturers to adapt to the changing consumer tastes and gain significant share in the flatbread market.
The Asia Pacific flatbread market is segmented based on distribution channel as hypermarkets and supermarkets, bakeries, convenience stores, and others. The hypermarkets and supermarkets segment holds the largest share in the Asia Pacific flatbread market, while the convenience stores segment is estimated to garner the fastest-growing segment. Convenience stores are stores that are located in a limited area, and are small in size as compared to hypermarkets and supermarkets. Unlike hypermarkets and supermarkets, the convenience stores are open till late at night. This adds an added bonus for the sales of any product, in this case, flatbreads. The extended availability at night and the early opening of the convenience stores in the morning are the go to outlets for the people who are in hurry and shopping in haste. The convenience stores have limited staff and are located at almost every locality. These factors have collectively boosted the sales of the flatbread significantly.
Asia Pacific flatbread market is segmented based on country as - Australia, Japan, India, Japan, South Korea, and Rest of APAC. China holds the largest share in the Asia Pacific flatbread market, which is followed by India. Increasing household incomes have provided high purchasing powers of the consumers, and urbanization has made it easier for Chinese families to access better options of food. A move towards healthy lifestyle including workout, eating balanced and healthy food, etc. has become the need of hour. The low manufacturing and capital costs in China attract new investment and better opportunities for food and beverage businesses in the region.
Some of the players present in Asia Pacific flatbread market are California Lavash, Gruma, S.A.B. DE C.V., Kontos Foods Inc., Kronos, Associated British Foods plc, Cargill Incorporated, Barilla G. e R. Fratelli S.p.A., Aryzta AG, Rich Products Corporation, and Britannia Industries amongst the others.
The overall Asia Pacific flatbread market size has been derived using both primary and secondary source. The research process begins with exhaustive secondary research using internal and external sources to obtain qualitative and quantitative information related to the Asia Pacific flatbread market. Also, multiple primary interviews were conducted with industry participants and commentators in order to validate data and analysis. The participants who typically take part in such a process include industry expert such as VPs, business development managers, market intelligence managers, and national sales managers, and external consultants such as valuation experts, research analysts, and key opinion leaders specializing in the Asia Pacific flatbread market.
TABLE OF CONTENTS
1. Introduction
1.1 Scope of the Study
1.2 Research Report Guidance
1.3 Market Segmentation
1.3.1 Asia Pacific Flatbread Market - By Product
1.3.2 Asia Pacific Flatbread Market - By Distribution Channel
1.3.3 Asia Pacific Flatbread Market - By Country
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Flatbread Market Landscape
4.1 Market Overview
4.1.1 Asia Pacific PEST Analysis
5. Flatbread Market - Key Industry Dynamics
5.1.1 Growing Demand for Convenience Food Products
5.1.2 Rising Demand for Healthy Flatbread Products
5.2 Key Market Restraints
5.2.1 Limited Shelf Life of Flatbread
5.3 Key Market Opportunities:
5.3.1 Introduction of Organic, Non-GMO, and Gluten-Free Flatbread Products
5.4 Key Future Trends:
5.4.1 Emergence of New Ingredients for Flatbread Production
5.5 Impact Analysis
6. Flatbread - Asia Pacific Market Analysis
6.1 Asia Pacific Flatbread Market Overview
6.2 Asia Pacific Flatbread Market Forecast and Analysis
7. Asia Pacific Flatbread Market Analysis - By Product
7.1 Overview
7.2 Asia Pacific Flatbread Market Breakdown, By Product, 2018 & 2027
7.3 Tortilla
7.3.1 Overview
7.3.2 Asia Pacific Tortilla Market Revenue and Forecasts to 2027 (US$ MN)
7.4 Naan
7.4.1 Overview
7.4.2 Asia Pacific Naan Market Revenue and Forecasts to 2027 (US$ MN)
7.5 Pita
7.5.1 Overview
7.5.2 Asia Pacific Pita Market Revenue and Forecasts to 2027 (US$ MN)
7.6 Others
7.6.1 Overview
7.6.2 Others Market Revenue and Forecasts to 2027 (US$ MN)
8. Asia Pacific Flatbread Market Analysis - By Distribution Channel
8.1 Overview
8.2 Asia Pacific Flatbread Market Breakdown, By Distribution channel, 2018 & 2027
8.3 Supermarkets and Hypermarkets
8.3.1 Asia Pacific Supermarkets and Hypermarkets Market Revenue Forecast to 2027 (US$ Mn)
8.4 Bakeries
8.4.1 Asia Pacific Bakery Market Revenue Forecasts to 2027 (US$ Mn)
8.5 Convenience Store
8.5.1 Asia Pacific Convenience Stores Market Revenue Forecast to 2027 (US$ Mn)
8.6 Others
8.6.1 Asia Pacific Others Market Revenue Forecasts to 2027 (US$ Mn)
9. Flatbread Market - Country Analysis
9.1 Overview
9.1.1 Asia Pacific Flatbread Market Breakdown, by Key Countries
9.1.1.1 Australia Flatbread Market Revenue and Forecast to 2027 (US$ MN)
9.1.1.1.1 Australia Flatbread Market Breakdown, by Product
9.1.1.1.2 Australia Flatbread Market Breakdown, by Distribution Channel
9.1.1.2 China Flatbread Market Revenue and Forecast to 2027 (US$ MN)
9.1.1.2.1 China Flatbread Market Breakdown, by Product
9.1.1.2.2 China Flatbread Market Breakdown, by Distribution Channel
9.1.1.3 India Flatbread Market Revenue and Forecast to 2027 (US$ MN)
9.1.1.3.1 India Flatbread Market Breakdown, by Product
9.1.1.3.2 India Flatbread Market Breakdown, by Distribution Channel
9.1.1.4 Japan Flatbread Market Revenue and Forecast to 2027 (US$ MN)
9.1.1.4.1 Japan Flatbread Market Breakdown, by Product
9.1.1.4.2 Japan Flatbread Market Breakdown, by Distribution Channel
9.1.1.5 South Korea Flatbread Market Revenue and Forecast to 2027 (US$ MN)
9.1.1.5.1 South Korea Flatbread Market Breakdown, by Product
9.1.1.5.2 South Korea Flatbread Market Breakdown, by Distribution Channel
9.1.1.6 Rest of Asia Pacific Flatbread Market Revenue and Forecast to 2027 (US$ MN)
9.1.1.6.1 Rest of APAC Flatbread Market Breakdown, by Product
9.1.1.6.2 Rest of APAC Flatbread Market Breakdown, by Distribution Channel
10. Industry Landscape
10.1 Product News
11. Company Profiles
11.1 California Lavash
11.1.1 Key Facts
11.1.2 Business Description
11.1.3 Products and Services
11.1.4 Financial Overview
11.1.5 SWOT Analysis
11.1.6 Key Developments
11.2 GRUMA, S.A.B. DE C.V
11.2.1 Key Facts
11.2.2 Business Description
11.2.3 Products and Services
11.2.4 Financial Overview
11.2.5 SWOT Analysis
11.3 Kontos Foods Inc.
11.3.1 KEY FACTS
11.3.2 Business Description
11.3.3 Products and Services
11.3.4 Financial Overview
11.3.5 SWOT Analysis
11.4 Kronos
11.4.1 KEY facts
11.4.2 Business Description
11.4.3 Products and Services
11.4.4 Financial Overview
11.4.5 SWOT Analysis
11.5 Associated British Foods plc
11.5.1 Key Facts
11.5.2 Business Description
11.5.3 Products and Services/Brands
11.5.4 Financial Overview
11.5.5 SWOT Analysis
11.6 Cargill, Incorporated
11.6.1 Key Facts
11.6.2 Business Description
11.6.3 Products and Services
11.6.4 Financial Overview
11.6.5 SWOT Analysis
11.7 Barilla G. e R. Fratelli S.p.A
11.7.1 Key Facts
11.7.2 Business Description
11.7.3 Products and Services
11.7.4 Financial Overview
11.7.5 SWOT Analysis
11.7.6 Key Developments
11.8 Aryzta AG
11.8.1 Key Facts
11.8.2 Business Description
11.8.3 Products and Services
11.8.4 Financial Overview
11.8.5 SWOT Analysis
11.9 Rich Products Corporation
11.9.1 Key Facts
11.9.2 Business Description
11.9.3 Products and Services
11.9.4 Financial Overview
11.9.5 SWOT Analysis
11.10 Britannia Industries
11.10.1 Key Facts
11.10.2 Business Description
11.10.3 Products and Services
11.10.4 Financial Overview
11.10.5 SWOT Analysis
12. Appendix
12.1 About the Insight Partners
12.2 Glossary
LIST OF TABLES
Table 1. Asia Pacific Flatbread Market Revenue and Forecasts to 2027 (US$ Mn)
Table 2. Asia Pacific Flatbread Market Revenue and Forecasts to 2027 - By Product (US$ Mn)
Table 3. Australia Flatbread Market Revenue And Forecasts To 2027 - By Product (US$ Mn)
Table 4. Australia Flatbread Market Revenue And Forecasts To 2027 - By Distribution Channel (US$ Mn)
Table 5. China Flatbread Market Revenue And Forecasts To 2027 - By Product (US$ Mn)
Table 6. China Flatbread Market Revenue And Forecasts To 2027 - By Distribution Channel (US$ Mn)
Table 7. India Flatbread Market Revenue And Forecasts To 2027 - By Product (US$ Mn)
Table 8. India Flatbread Market Revenue And Forecasts To 2027 - By Distribution Channel (US$ Mn)
Table 9. Japan Flatbread Market Revenue And Forecasts To 2027 - By Product (US$ Mn)
Table 10. Japan Flatbread Market Revenue And Forecasts To 2027 - By Distribution Channel (US$ Mn)
Table 11. South Korea Flatbread Market Revenue And Forecasts To 2027 - By Product (US$ Mn)
Table 12. South Korea Flatbread Market Revenue And Forecasts To 2027 - By Distribution Channel (US$ Mn)
Table 13. Rest of APAC Flatbread Market Revenue And Forecasts To 2027 - By Product (US$ Mn)
Table 14. Rest of APAC Flatbread Market Revenue And Forecasts To 2027 - By Distribution Channel (US$ Mn)
Table 15. Glossary of Terms, Flatbread Market
LIST OF FIGURES
Figure 1. Asia Pacific Flatbread Market Segmentations
Figure 2. Asia Pacific Flatbread Market Segmentation - By Country
Figure 3. Asia Pacific Flatbread Market Overview
Figure 4. Naan Held Largest Share In The Asia Pacific Flatbread Market By Product
Figure 5. China Dominated The Asia Pacific Flatbread Market In 2018
Figure 6. Asia Pacific Flatbread Market, Industry Landscape
Figure 7. Asia Pacific - Pest Analysis
Figure 8. Flatbread market Impact Analysis of Driver and Restraints
Figure 9. Asia Pacific Flatbread Market Forecast And Analysis, (US$ Mn)
Figure 10. Asia Pacific Flatbread Market Breakdown by Product, 2018 & 2027 (%)
Figure 11. Asia Pacific Tortilla Market Revenue and Forecasts To 2027 (US$ Mn)
Figure 12. Asia Pacific Naan Market Revenue and Forecasts To 2027 (US$ Mn)
Figure 13. Asia Pacific Pita Market Revenue and Forecasts To 2027 (US$ Mn)
Figure 14. Asia Pacific Others Market Revenue and Forecasts To 2027 (US$ Mn)
Figure 15. Asia Pacific Flatbread Market Breakdown, By Distribution channel, By value, To 2027 (US$ Mn)
Figure 16. Asia Pacific Supermarkets & Hypermarket Sales Market Revenue Forecasts To 2027 (US$ Mn)
Figure 17. Asia Pacific Bakery Market Revenue Forecasts To 2027 (US$ Mn)
Figure 18. Asia Pacific Convenience Stores Market Revenue Forecasts To 2027 (US$ Mn)
Figure 19. Asia Pacific Others Market Revenue Forecasts To 2027 (US$ Mn)
Figure 20. Asia Pacific Flatbread Market Breakdown by Key Countries, 2018 & 2027(%)
Figure 21. Australia Flatbread Market Forecasts To 2027 (US$ Mn)
Figure 22. China Flatbread Market Forecasts To 2027 (US$ Mn)
Figure 23. India Flatbread Market Forecasts To 2027 (US$ Mn)
Figure 24. Japan Flatbread Market Forecasts To 2027 (US$ Mn)
Figure 25. South Korea Flatbread Market Forecasts To 2027 (US$ Mn)
Figure 26. Rest Of Asia Pacific Flatbread Market Forecasts To 2027 (US$ Mn)
The List of Companies - Asia Pacific Flatbread Market
1. California Lavash
2. Gruma, S.A.B. DE C.V
3. Kontos Foods Inc.
4. KRONOS
5. Associated British Foods plc
6. Cargill, Incorporated
7. Barilla G. e R. Fratelli S.p.A
8. Aryzta AG
9. Rich Products Corporation
10. Britannia Industries
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