MARKET INTRODUCTION
The analytics as a service (AaaS) arose from the integration of cloud computing and analytics solutions. Analytics as a service is a service model that uses analytics software to analyze and is carried through web-based technologies. Analytics, as a service, offers services based on subscription. Analytics as a service assist in managing and implementing analytics infrastructure on-premises; it improves operational efficiency, cuts preventable losses, and produces new opportunities. Analytics as a service drops cost of ownership increases the capability to process vast data through the cloud and helps in business intelligence maturation.
MARKET DYNAMICS
The increasing demand for technologies to process huge workloads through cloud, business intelligence maturation, and lower cost of ownership are some of the significant factors driving the growth of the analytics as a service market. However, the obtainability of complex analytical workflow and data and security concerns are major factors restraining the growth of analytics as a service market. Several companies are adopting data analytics to understand customer acquisition and consumption patterns in order to maintain customer loyalty, save costs, and increase revenue.
MARKET SCOPE
The "Global Analytics as a Service Market Analysis to 2028" is a specialized and in-depth study of the analytics as a service market with a special focus on the global market trend analysis. The report aims to provide an overview of analytics as a service market with detailed market segmentation by type, deployment model, industrial vertical. The global analytics as a service market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading analytics as a service market players and offers key trends and opportunities in the analytics as a service market.
MARKET SEGMENTATION
The global analytics as a service market is segmented on the basis of type, deployment model, industrial vertical. On the basis of type, the market is segmented as solution, services. On the basis of deployment model, the market is segmented as public cloud, private deployment, hybrid cloud. On the basis of industrial vertical, the market is segmented as BFSI, telecom and IT, manufacturing and automobile, retail and consumer goods, media and entertainment, others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global analytics as a service market based on various segments. It also provides market size and forecast estimates from year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The analytics as a service market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting analytics as a service market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the analytics as a service market in these regions.
MARKET PLAYERS
The reports cover key developments in the analytics as a service market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market players from analytics as a service market are anticipated to lucrative growth opportunities in the future with the rising demand for analytics as a service market. Below mentioned is the list of few companies engaged in the analytics as a service market.
The report also includes the profiles of key analytics as a service market companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of last 3 years, key development in past five years.
- Amazon Web Services, Inc.
- DXC Technology Company
- EMC Corporation (Dell EMC)
- Gooddata Corporation
- Google, Inc.
- Hewlett-Packard Enterprise
- IBM Corporation
- Microsoft Corporation
- Oracle Corporation
- SAS Institute
The Insight Partners dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.