The scope of our recent study on the "Frozen Vegetables Market Forecast to 2031 - Global Analysis - by Type, Category, End User, and Geography" includes the factors fueling the frozen vegetables market growth, revenue estimation, and forecast, market share analysis, and the identification of significant market players and their key developments.
The frozen vegetables market size was valued at US$ 32.27 billion in 2023 and is expected to reach US$ 46.05 billion by 2031; it is estimated to register a CAGR of 4.5% from 2023 to 2031.
Frozen vegetables are considered versatile ingredients in plant-based meals and snacks. Frozen vegetables, such as okra, peas, green beans, etc., are commonly used in pie, lasagna, soup, stews, and side dishes, providing households with convenient options to prepare nutritious meals at home. Frozen spinach, broccoli, and kale are convenient additions to stir-fries, soups, and pasta dishes. Frozen vegetables can be added to meals anytime, regardless of seasonal availability. These vegetables are convenient and nutritious options for consumers seeking to adopt healthier and more sustainable dietary habits, thereby catering to flexitarian, vegetarian, and vegan consumers' preferences. Thus, the increasing preference for plant-based diets drives the frozen vegetables market.
The trend of consuming a healthy diet is reflected in the development of specialized products tailored to specific dietary preferences and wellness goals. Innovative packaging solutions and portion-controlled servings make it easier for consumers to manage their calorie intake and adhere to healthy eating guidelines. By leveraging this trend and offering a wide range of nutritious, convenient frozen vegetables, companies can tap into a growing market and position themselves as leaders in promoting health and wellness through frozen foods. Therefore, the rising inclination toward a healthy diet is expected to emerge as a prominent trend in the frozen vegetables market during the forecast period.
Europe held the largest share in the frozen vegetables market globally. Germany is one of the largest importers of frozen vegetables in Europe. German consumers prefer high-quality and sustainably sourced vegetables. According to IRR, after the US and Japan, Germany is the largest importer of frozen vegetables worldwide, including Europe. In terms of volume, the sales of frozen foods in Germany increased by 3.6% in 2022. The demand for frozen fruits and vegetables is surging due to consumers' increasing focus on convenience and healthy eating habits. As busy lifestyles become more prevalent, German consumers seek convenient food options requiring minimal preparation time. Frozen vegetables offer a convenient solution, as they are easy to store, have a longer shelf life, and require minimal preparation before consumption.
As per the CBI Ministry of Foreign Affairs, the most imported vegetables to Germany were frozen broccoli and cauliflower florets, accounting for 30% share, followed by frozen mixed vegetables (16%), prepared frozen vegetables/ready meals (10%), and frozen spinach (7%), in 2023. In addition, with growing health consciousness, consumers in Germany are opting for nutritious food choices, and frozen vegetables retain their essential vitamins and nutrients, making them a convenient and healthy option for daily meals.
United Kingdom is one of the fastest growing markets for frozen vegetables across Europe. The convenience offered by frozen vegetables aligns with the growing trend of online grocery shopping. Retailers focus on offering diverse and easy-to-cook options. In the UK, the demand for frozen vegetables surges owing to changing consumer preferences and the growing trend toward reducing food waste. As consumers become more conscious of their environmental impact, there is a greater emphasis on reducing food waste and utilizing sustainable food options. Frozen vegetables offer a solution to this challenge, as they have a longer shelf life than fresh produce, reducing the likelihood of spoilage and waste. Additionally, with an increasing focus on convenience and meal preparation, frozen vegetables provide a convenient option for consumers to add more vegetables to their diets without extensive preparation or cooking.
Based on category, the frozen vegetables market is divided into organic and conventional. The organic segmented is expected to grow at highest CAGR in the forecast period. Organic frozen vegetables are produced without synthetic pesticides, fertilizers, genetically modified organisms (GMOs), or irradiation. These products adhere to strict organic standards, ensuring they are grown and processed in an environmentally sustainable manner that prioritizes soil health and biodiversity. Upsurging demand for organic frozen vegetables is driven by boosting consumer awareness about health, sustainability, and food quality. Consumers seek organic options perceived to be healthier, safer, and more environmentally friendly than conventionally grown produce. Additionally, organic farming practices promote soil fertility and reduce pollution, aligning with consumers' desire to support sustainable agriculture. A few examples of organic frozen vegetables include organic frozen spinach and kale. These products cater to consumers seeking nutritious, convenient, and environmentally conscious food options.
Based on end user, the frozen vegetables market is segmented into food retail, food processing, and foodservice. The food processing segment is projected to witness the fastest CAGR from 2023 to 2031. Frozen vegetables offer convenience and consistency to food manufacturers, eliminating the need for time-consuming preparation methods such as washing, peeling, and chopping. This streamlines production processes and reduces labor costs, making frozen produce an attractive option for food processors. In addition, frozen vegetables provide year-round availability and extended shelf life, allowing manufacturers to maintain a stable supply of ingredients regardless of seasonal availability or geographic location. Moreover, frozen produce retains its nutritional value and flavor, ensuring that processed food products maintain consistency and taste. With these benefits, the demand for frozen vegetables in the food processing industry continues to grow as manufacturers seek efficient, cost-effective, and high-quality ingredients to meet the demands of a rapidly changing market.
The report includes the segmentation of the global frozen vegetables market as follows:
The frozen vegetables market is segmented on the basis of type, category, end user, and geography. Based on type, the market is segmented into corn cob, corn kernels, green peas, baby corn, carrot, cauliflower, green beans, spinach, broccoli, onions, brussel sprouts, mixed vegetables, and others. In terms of category, the market is divided into organic and conventional. Based on end user, the market is segmented into food retail, food processing, and foodservice. The geographic scope of the frozen vegetables market report focuses on North America, Europe, Asia Pacific, the Middle East & Africa, and South & Central America. The North America frozen vegetables market is further segmented into the US, Canada, and Mexico. The market in Europe is subsegmented into Germany, France, the UK, Italy, Spain, and the Rest of Europe. The Asia Pacific frozen vegetables market is further segmented into China, India, Japan, Australia, South Korea, and the Rest of Asia Pacific. The market in the Middle East & Africa is further segmented into South Africa, Saudi Arabia, the UAE, and the Rest of Middle East & Africa. The frozen vegetables market in South & Central America is further segmented into Brazil, Argentina, and the Rest of South & Central America.
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