The scope of our recent study on the "Cosmetic Preservatives Market Forecast to 2031 - Global Analysis - by Source, Product Type, Application, and Geography" includes the factors fueling the cosmetic preservatives market growth, revenue estimation, and forecast, market share analysis, and the identification of significant market players and their key developments.
The cosmetic preservatives market size was valued at US$ 591.75 million in 2023 and is projected to reach US$ 846.44 million by 2031; it is estimated to register a CAGR of 4.6% from 2023 to 2031.
The popularity of cosmetic and personal care products is growing, leading to an urgent need to ensure the safety and effectiveness of these products. As the majority of the products are water-based, with a lower shelf-life, the risk of microbial contamination is high. Bacteria, yeast, and other microbes cause organoleptic changes such as variations in color, viscosity, and unpleasant odors. Cosmetics are exposed to contamination by microorganisms and can cause many issues, such as skin and eye infections. To avoid such issues, the manufacturers are significantly using preservatives to avoid microbial contamination as well as enhance the shelf life of the final product. Various government agencies across the globe are also involved in creating awareness about product safety by implementing regulations and specific quality standards for cosmetics and personal care products. The US Food and Drug Administration (FDA), the European Union (EU), and other government-led agencies have established regulations governing cosmetic product safety and efficacy. Preservatives in cosmetics are essential to prevent alterations caused by microorganisms and contamination during formulation, shipment, storage, or consumer use. Antioxidants, which are present in cosmetic preservatives, can also be utilized as protection against alterations caused by oxygen exposure. Thus, increasing awareness about cosmetic products' safety among manufacturers fuels the cosmetic preservatives market growth.
Organic and natural cosmetic products are gaining high prominence in the market. These products are free from chemicals and transparent about the content used during manufacturing. They are available with natural ingredients such as aloe vera, basil, turmeric, and neem, among others. The products are suitable for the skin as they do not cause irritation, itching, or other adverse effects. Natural and organic products reduce the chance of skin breakout, balance skin pH levels, rehydrate and tone skin for a healthier texture, and increase nutrient absorption capacity. This helps tighten skin and minimizes large pores while regulating oil production. Due to the abovementioned properties, organic and natural cosmetic products are becoming popular among consumers across the globe.
The rising consumer awareness and understanding of the benefits of organic products, owing to the emergence of social media, is further accelerating the cosmetics and personal care industry's growth. In addition, due to the surging popularity of various claims, such as vegan, natural, organic, and botanical. Consumers are increasing their consumption of herbal beauty products-particularly skincare and hair care products- boosting the demand for organic cosmetic preservatives. Also, with the growing availability of natural-identical preservatives, their usage in organic cosmetics is increasing. Benzoic acid and its salts, benzyl alcohol, sorbic acid and salts, salicylic acid and its salts, and dehydroacetic acid and salts are a few of the preservatives used in organic cosmetics. There are various manufacturers available in the global market offering organic and natural cosmetics and personal care products. Osea, Acure, Henua, M