The scope of our recent study on the "Cling Films Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis - by Material Type, Form, and End Use" includes the factors fueling the market growth, revenue estimation, and forecast, market share analysis, and the identification of significant market players and their key developments.

The cling films market size was valued at US$ 5.48 billion in 2023 and is expected to reach US$ 8.22 billion by 2031; it is estimated to register a CAGR of 5.2% from 2023 to 2031.

Cling films, also known as plastic wraps or food wraps or stretch films, are thin, flexible plastic films used primarily to cover and seal, industrial products, consumer goods, pharmaceuticals, and food items. These films are typically made from materials like polyethylene (PE), polyvinyl chloride (PVC), and polyvinylidene chloride (PVDC). Their primary characteristics include their ability to adhere to surfaces, form a tight seal, and maintain transparency. Cling films are widely used in industries, households, supermarkets, and the food service industry to wrap and protect food from contaminants, moisture, and air, thus extending its shelf life. They are favored for their convenience, ease of use, and effectiveness in preserving food quality.

On the basis of end use, the market is segmented into food, healthcare and pharmaceuticals, consumer goods, industrial, and others. The industrial segment held the largest cling films market share in 2023. Cling films protect industrial products from external harm during logistics and storage. These films are capable of handling different types of loads and safeguarding the products from weather dynamics and moisture. Industries make use of cling films as a layer of primary covering to the material, for merging two or more industrial products or binding them with cling films. The application of cling films in industrial uses saves freight costs, promotes safety in transit, decreases the pallets of goods, and increases the shelf life of industrial goods.

The market is segmented into five main regions-North America, Europe, Asia Pacific, Middle East & Africa, and South & Central America. Asia Pacific held the largest revenue share of the market in 2023. The food & beverage market in Asia Pacific is witnessing growth due to the availability of various innovative varieties of processed and packaged food products and growing demand from the millennial population. The foodservice sector in Asia Pacific is rapidly expanding owing to rapid economic growth, improving lifestyles of consumers, growth of the tourism sector, and rising disposable income levels. Countries such as Singapore serve as a logistic hub and host the headquarters for several key buyers of food products in the region. This results in an increased production of food products, which propels the demand for cling films as a packaging material in the food industry. The growing online retail sector for food and groceries positively impacts the demand for cling films. According to the International Trade Administration, 57% of Asian consumers predominantly use online retail for their shopping needs. This includes online shopping for grocery and food products that require cling films for packaging. Thus, the growing food industry in Asia Pacific boosts the demand for cling films across the region. Thus, all these factors are driving the cling films market growth in the region.



Global Cling Films Market Breakdown - by Region

The report includes the segmentation of the global cling films market as follows:

The global cling films market is bifurcated on the basis of material type, form, and end use. On the basis material type, the cling films market is categorized into low density polyethylene, biaxially oriented polypropylene, polyvinyl chloride, polyvinylidene chloride, and others. In terms of form, the market is bifurcated into cast cling film and blow cling film. By end use, the market is segmented into food, healthcare and pharmaceuticals, consumer goods, industrial, and others. By geography, the market is broadly segmented into North America, Europe, Asia Pacific, the Middle East & Africa, and South & Central America. The North America market is further segmented into the US, Canada, and Mexico. The market in Europe is subsegmented into Germany, France, the UK, Italy, Russia, and the Rest of Europe. The Asia Pacific market is further categorized into China, India, Japan, Australia, South Korea, and the Rest of Asia Pacific. The market in the Middle East & Africa is further segmented into South Africa, Saudi Arabia, the UAE, and the Rest of Middle East & Africa. The South & Central America market is further categorized into Brazil, Argentina, and the Rest of South & Central America.
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